Kinesso - Associate, Programmatic & Social

Position Summary

The Coordinator, Addressable Activation is responsible for initial creative trafficking, campaign set up, campaign troubleshooting and general support. 

Responsibilities:

• Accurately set up a variety of campaigns via multiple Demand Side Platforms (DSPs) and social platforms including DoubleClick Bid Manager, Meta, LinkedIn, etc. 
• Upload and assign creative in social, programmatic, digital display, video, mobile, rich media, etc. 
• Adhere to campaign set up checklist for all campaign launches. 
• Implement applicable Brand Safety measures to campaigns (e.g. MOAT, IAS, OpenSlate, Nielsen DAR, etc.) 
• Generate campaign performance, delivery and site level reports. 
• Review and flag any potential challenges (e.g. low viewability placements, non-brand safe sites, etc.) or opportunities (e.g. high performing placements with low eCPMs) to extended team. 
• Assist with campaign troubleshooting related to set up and technical issues to ensure campaigns launch flawlessly and on time as well as deliver in full and perform towards clients goals. 
• Assist in tracking, measuring, and analyzing post campaign activities. 

Qualifications:

• Professional or Educational background in Marketing or Advertising would give leverage to this application.  
• Passion for data, emerging media & technology. 
• Excellent communication skills (both written and verbal). 
• Ability to work collaboratively as well as independently. 
• Highly developed organizational skills with a strong attention to detail and accuracy. 
• Excellent ability to manage and prioritize time effectively. 
• Proactive approach to problem solving, assisting the team, self-development, etc. 
• Passion for continuous development. 
• Proficient in Microsoft Office Suite (Word, Excel and PowerPoint). 
• Demonstrated ability using Excel, with knowledge of pivot tables, basic formulas and visualizations. 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com 

What's in it for you?
•    Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
•    A flexible hybrid work model that works for you.
•    A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
•    A chance to be part of and grow within a global network of agencies.
•    The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to canadatalent@mbww.com