Director of Sales & Marketing

Company Description

Join a hotel that is a member of the Accor network, whose group brings together more than 45 brands, 5,500 hotels, 10,000 restaurants and lifestyle destinations. Here, we believe in you and what you bring to the table. There are many opportunities for development and advancement. Every gesture, every smile, every action, contributes to creating a positive and memorable impact for our customers, our colleagues and also for our planet. Together, we embody the vision of responsible hospitality.

Take the opportunity to become a Heartist®, and let your heart guide you in this world where life beats faster.

Job Description

• Strategic planning and leadership: Establish annual business and marketing plans; manage, monitor and ensure effective execution of daily sales and marketing activities to achieve and exceed targets.
• Performance and market analysis: Prepare regular performance reports; perform market and competition analysis to optimise strategies.
• Industry Networking & Account Management: Build relationships with industry leaders; manage key customers and niche markets with tailored strategies as well as e-commerce.
• Sales initiatives and guest offers: Support targeted sales efforts; design and promote packages and services to suit guest preferences.
• Negotiating contracts and representing the hotel: Represent the hotel at events to raise brand awareness.
• Digital Marketing and Team Management: Develop and supervise digital marketing strategies; train and mentor the sales and marketing team.
• Budget Management: Develop and oversee the sales and marketing budget; allocate resources effectively to maximise return on investment.
• Brand Development: Collaborate with senior management to refine and enhance the hotel's brand positioning; ensure consistent brand messaging across all marketing channels.
• Partnership Development: Identify and cultivate strategic partnerships with local businesses, travel agencies, and corporate clients to drive revenue growth.
• Customer Experience Enhancement: Work closely with operations teams to ensure marketing promises align with guest experiences; implement feedback mechanisms to continuously improve service quality.
• Innovation and Trend Analysis: Stay abreast of industry trends and technological advancements; implement innovative marketing techniques to maintain a competitive edge.

Qualifications

• Education and Experience: University degree with 5+ years in hotel Sales & Marketing; premium/luxury resort experience preferred.
• Skills: Strong business acumen, leadership, and analytical abilities; excellent communication and presentation skills.
• Attributes: Guest-oriented, professional, with strong influencing and negotiation capabilities.
• Expertise: Proficiency in sales strategies, marketing techniques, and revenue management.

Additional Information

• Your team and working environment:
• In 1-2 sentences, introduce the team, property or office environment in a way that reflects the culture
• Note: Customization may be included for any specific local or legislative requirements, such as work permits
• Our commitment to Diversity & Inclusion:
• We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.