Growth Marketing Manager, Paid Media

Levanta is the leading affiliate marketing platform for marketplace sellers, helping Amazon and Walmart brands unlock a scalable, cost-effective marketing channel through direct affiliate partnerships. With access to over 30,000 vetted publishers, influencers, affiliates, and media buyers in Levanta’s Creator Marketplace, sellers can drive high-quality external traffic to their stores, control commissions, improve organic search rankings, and benefit from referral kickbacks on sales generated by their affiliates.

Levanta is looking for a Growth Marketing Manager, Paid Media to own and scale our paid distribution strategy across digital, social, and programmatic channels. You’ll plan, launch, and optimize full-funnel campaigns that grow awareness, generate high-quality leads, and reinforce Levanta’s presence across the platforms where our target audience spends time.

This role blends strategic channel planning with hands-on execution — ensuring every dollar spent drives measurable reach, engagement, and pipeline impact. You’ll play a key role in how Levanta shows up across the digital ecosystem and directly influence the efficiency and scalability of our growth engine.

What You’Ll Do:

• Advertising Strategy: Develop and execute paid media campaigns across core channels (Google Search, YouTube, LinkedIn, Meta) and emerging platforms (Reddit, CTV, programmatic, podcast, and audio).
• Performance Optimization: Track, analyze, and continuously improve campaign performance. Test new creative, audiences, and formats to identify scalable wins.
• Revenue Alignment: Go beyond lead gen — connect paid performance to pipeline, revenue, and overall business growth.
• Review Site Advertising: Manage placements on G2, Capterra, and TrustRadius to reach active evaluators and influence consideration.
• Identify Content Gaps: Work with content and creative teams to plan content for ads that tie back to key initiatives and ICP pain points.
• Programmatic Audio & Podcast Ads: Plan and test audio placements across Spotify, Pandora, and podcast networks to extend brand reach.
• Direct Mail Campaigns: Coordinate creative, personalized mailers to target key accounts as part of integrated ABM plays.
• Content Syndication: Manage and measure content distribution through paid syndication platforms to amplify awareness.
• Cross-Team Collaboration: Work closely with Brand, Content, and RevOps teams to align creative, messaging, and reporting across channels.

What We’Re Looking For:

• 5+ years managing multi-channel paid media campaigns in B2B SaaS, marketplace, or agency environments.
• Deep hands-on expertise with Google Ads, LinkedIn Ads, and Meta Ads Manager.
• Proven ability to manage budgets and attribution across awareness and acquisition campaigns.
• Experience building and measuring ABM campaigns.
• Strong analytical mindset — confident in campaign tracking, reporting, and optimization.
• Comfortable testing and scaling new channels such as CTV, programmatic audio, and native ads.
• Strategic and resourceful — balances scale, efficiency, and creativity.
• Highly collaborative, communicative, and proactive team player (Slack-active, meeting-engaged, results-driven).
• Nice to have: experience with content syndication and direct mail programs.

What Success Looks Like:

• Levanta’s paid presence is consistent, data-informed, and scalable.
• YouTube, LinkedIn, and display campaigns drive efficient reach to ICP accounts.
• Review site and syndication placements convert evaluators into leads.
• Emerging channels (CTV, programmatic audio, Reddit, etc.) are tested methodically and scaled based on ROI.
• Paid media delivers predictable contribution to pipeline with transparent reporting on spend and performance.

**The base salary range for this position is $100,000-$110,000.

What Levanta Offers:

• A dynamic and supportive work environment where innovation and creativity are encouraged.
• Competitive salary and benefits package.
• Open vacation and sick policy, take the time you need.
• Opportunity for professional growth and advancement within a rapidly expanding startup.
• A culture that values diversity, inclusion, and the impact of every team member on our success.
• Must have a permanent address in one of our hub states: California, Florida, New York, Ohio, Utah, Texas, Michigan, or Washington.