Head of Strategy, Marketing & Business Development

Are you a visionary leader with a strategic mindset and a passion for innovation? Royal IHC is seeking a dynamic Head of Strategy, Marketing & Business Development to drive our strategic direction, market positioning, and growth agenda. In this executive role, you will serve as a trusted advisor to the CEO and Board, leading a multidisciplinary team across strategy, product management, marketing, business development, and corporate communication.
 

You will be instrumental in strengthening Royal IHC’s role as a system integrator within the Dutch maritime cluster and expanding our global presence in offshore, dredging, mining, and defence markets.
 

Key Responsibilities

Strategy

• Develop and implement the corporate strategy.
• Evaluate new business opportunities and strategic initiatives.
• Provide strategic advice to the CEO and Board.

Business Development

• Lead product development in collaboration with PMG Directors (Dredging, Mining, Offshore, Defence).
• Establish a project-based structure for product management.
• Identify new applications and emerging markets.
• Support M&A and corporate development activities.
• Align technology development with product strategy, focusing on integration and adaptability.
• Manage the commercial product management team.

Marketing

• Convert market intelligence into strategic insights and actionable business cases.
• Design and execute data-driven online marketing campaigns.
• Lead the market intelligence and online marketing teams.

Communication

• Enhance brand positioning through strategic content planning.
• Oversee internal and external communications across all platforms.
• Represent Royal IHC at media and industry events.

Qualifications & Experience

• Master’s degree in a relevant field (complemented by an MBA or equivalent is a pre).
• Minimum of 10 years in strategic and commercial leadership roles.
• Proven success in product development and market launches.
• Experience in maritime, offshore, or defence sectors is highly desirable.
• Proficiency in Dutch is preferred, due to the nature of internal and external stakeholder engagement within the Dutch maritime ecosystem.

Skills & Attributes

• Strong analytical and conceptual thinking.
• Excellent stakeholder management and communication skills.
• Inspirational leadership with a focus on team performance, customer orientation, and employee engagement.
• Entrepreneurial, collaborative, and results-driven mindset.
• Comfortable operating in complex, international environments.
• Visionary approach to customer needs and technological innovation.

Royal Ihc Offers You:

• A gross monthly salary between €10.194,- and €13.437,- +8% holiday allowance (based on a fulltime working week).  
• Good work/life balance with 40 vacation days for full-time employment with the option to buy or sell (additional) leave. 
• A company car or mobility budget  
• ​A profit-sharing scheme. No rights reserved. 
• The possibility to work from home with associated expense allowance and/or to perform the work on the basis of flexible working hours (depending on the position).   
• Participation (on a voluntary basis) in the Social Fund, on the basis of which care and related costs are reimbursed that are not covered by your health insurance.  
• Unlimited sporting in our own fitness room (in exchange for the sustainable employability day). 

Ready to shape the future of maritime innovation?