Associate Director, D2C Campaign Management (Republic)

We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.
 

How We Lead:

Merchandise and commerce are a part of the fabric of music culture. For artists, it’s a way to develop and further articulate their brand. For fans, it’s another pathway to connecting with an artist and the culture they represent.

Republic Records and Famehouse are seeking a driven individual to join our teams as Associate Director, D2C Campaign Management. This role will report into Famehouse, but will be deeply embedded into Republic’s operations and based out of the label’s New York office. Working in a cross-functional team of D2C experts, you’ll lead campaign & program management across eCommerce campaigns, ensuring all US & global teams are appropriately integrated & executing to plan.

This role will provide best-in-class service for Republic and their artists, with the primary responsibility of project managing the end-to-end eCommerce process including store planning, product launches, and coordination with internal departments and stakeholders. Candidates must be highly organized, detail-oriented, and have excellent communication & collaboration skills.

How You’Ll Create:

• Lead campaign & program management across eCommerce campaigns, ensuring all US & global teams are appropriately integrated & executing to plan.
• Liaise between Republic Records, Famehouse and partner teams to execute tasks across Republic’s D2C stores. Examples include but are not limited to funneling all store execution, production, marketing and creative requests.
• Project Manage follow-throughs and logistics for any approved and active campaigns
• Ensure calendar & campaign plans are updated daily / as plan details change across core planning tools (planning board, product setup sheets, etc.)
• Support the Account/Label leads to secure all necessary information—including product setup information, pricing, descriptions, context to the drop, and CRM/data acquisition requirements—as early as possible.
• Coordinate global D2C launches, liaising between US & International teams
• Report on D2C Launch Alerts, D2C Sales Recaps, and marketing data to all relevant parties (label, manager etc) around high-profile program activity.
• Proactively identify ways to add value to client relationships and work with internal teams to execute against them (e.g.marketing campaign proposals, insights reporting, etc.).
• Ensure the cross-functional team operates efficiently in tight unison, so we deliver the highest service level to the label and their artists.
• Foster a positive, collaborative, and trusting environment of mutual respect and support across internal FH partners supporting Republic’s business
• Ensure all central stakeholders have clear direction & details needed in order to deliver on their role responsibilities for each store / campaign
• Report back to Republic, Famehouse, and artist teams on progress against campaign milestones & deliverables, outstanding items needed, store performance, etc.
• Manage workflow against client SOW, as well as standard turnaround times for requests
• Coordinate internally to ensure we are able to deliver against client needs appropriately
• Track resourcing against client priorities, ensuring both internal and client alignment on how resources are
• Liaise with Finance teams across eCommerce programs, including managing campaign P&Ls.
• Ensure eCommerce program compliance with UMG and eCommerce policies.
• Liaise between Republic Records, Famehouse and partner teams to execute tasks across Republic’s D2C stores. Examples include but are not limited to funneling all store execution, production, marketing and creative requests.
• Project Manage follow-throughs and logistics for any approved and active campaigns
• Ensure calendar & campaign plans are updated daily / as plan details change across core planning tools (planning board, product setup sheets, etc.)
• Support the Account/Label leads to secure all necessary information—including product setup information, pricing, descriptions, context to the drop, and CRM/data acquisition requirements—as early as possible.
• Coordinate global D2C launches, liaising between US & International teams
• Report on D2C Launch Alerts, D2C Sales Recaps, and marketing data to all relevant parties (label, manager etc) around high-profile program activity.
• Proactively identify ways to add value to client relationships and work with internal teams to execute against them (e.g.marketing campaign proposals, insights reporting, etc.).
• Foster a positive, collaborative, and trusting environment of mutual respect and support across internal FH partners supporting Republic’s business
• Ensure all central stakeholders have clear direction & details needed in order to deliver on their role responsibilities for each store / campaign
• Report back to Republic, Famehouse, and artist teams on progress against campaign milestones & deliverables, outstanding items needed, store performance, etc.
• Manage workflow against client SOW, as well as standard turnaround times for requests
• Coordinate internally to ensure we are able to deliver against client needs appropriately
• Track resourcing against client priorities, ensuring both internal and client alignment on how resources are
• Liaise with Finance teams across eCommerce programs, including managing campaign P&Ls.
• Ensure eCommerce program compliance with UMG and eCommerce policies.

Bring Your Vibe:

• 6+ years of relevant internship or full-time work experience, preferably in music & entertainment or eCommerce
• Excellent communication and interpersonal skills (verbal and written)
• Passion for music and Republic’s artist roster is a must
• Meticulous attention to detail and follow through
• Extremely organized with superior time management skills
• Must be available to work nights and weekends, especially during priority releases, including regular midnight launches timed with music releases.
• High level of responsiveness and comfort communicating with artist and partner teams via text, phone, email, chat, etc.
• Ability to multitask and prioritize under tight schedules while maintaining production of high quality work
• Proactive is your middle name. Excellent at providing information to team members before they even get the chance to ask you for what they need.
• Self-accountability to follow-through with proper consistent updates to stakeholders
• Excellent computer skills, including Microsoft Office, Excel, PowerPoint, Keynote, Zoom, Slack, and Google docs
• Positive attitude and team player
• Experience with Shopify preferred
• Experience using Monday.com is a major plus
• Strong interest in learning more about eCommerce Operations and eCommerce Marketing
• BA degree in related field preferred

Perks Playlist:

• Be part of an entrepreneurial, global organization that values authenticity, drive, creativity, relationships, and a competitive spirit
• Comprehensive medical, dental, vision, and FSA options, as well as:
• 100% coverage for out-patient mental health services
• Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)
• A lifetime fertility support allowance of $30,000 to plan participants
• Student Loan Repayment Assistance and Tuition Reimbursement
• 100% immediately vested 401(k) match on the first 5% of your contribution on eligible compensation
• 100% coverage for out-patient mental health services
• Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)
• A lifetime fertility support allowance of $30,000 to plan participants
• Student Loan Repayment Assistance and Tuition Reimbursement
• 100% immediately vested 401(k) match on the first 5% of your contribution on eligible compensation
• Variety of ways to prioritize much-needed time away from work including:
• Flexible Paid Time Off (PTO) for exempt employees
• 3-weeks PTO for non-exempt employees
• 2-weeks paid Winter Break
• 10 Company Holidays (including Juneteenth and Wellbeing Day)
• Summer Fridays (between Memorial Day and Labor Day)
• Generous paid parental leave for every type of parent
• Flexible Paid Time Off (PTO) for exempt employees
• 3-weeks PTO for non-exempt employees
• 2-weeks paid Winter Break
• 10 Company Holidays (including Juneteenth and Wellbeing Day)
• Summer Fridays (between Memorial Day and Labor Day)
• Generous paid parental leave for every type of parent

Check out our full overview of benefits on the Perks Playlist page of the career site.

• Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.
• Universal Music Group is an Equal Opportunity Employer

We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.

For more information, please click on the following links.

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Job Category:

eCommerce

Salary Range:

$69,340 - $181,550

The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.  All candidates are encouraged to apply.