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Senior Manager, International Business Management

Balsam Brands.com

144k - 180k USD/year

Office

Redwood City, CA, United States

Full Time

Job Description

As Sr. Manager, International Business Management, you will serve as the business leader for Balsam Hill's Canada and Australia regions, with P&L accountability for both markets. Your primary focus will be leading the strategic transition from online-only to omni-channel retailing in these regions, while collaborating with cross-functional teams to identify and execute additional growth opportunities that drive revenue and profitability. 

Reporting to the SVP of International, you'll partner closely with marketing, e-commerce, logistics, wholesale, retail operations, finance, legal, and product teams to enhance brand presence and business performance in these strategic markets. This full-time position is expected to work in a hybrid model, which currently includes Monday, Tuesday, and Wednesday in-office. 

What You'Ll Do:

Regional Business Leadership & P&L Ownership 

  • Serve as the business leader for Canada and Australia with full P&L responsibility, ensuring alignment with revenue, margin, and brand goals 
  • Develop and manage forecasts, budgets, and P&L performance at the regional level, balancing short-term profit targets with long-term growth investments 
  • Define and track KPIs—including revenue, margin, conversion, CAC, and market penetration—using dashboards and analytics (in partnership with Data Insights and other teams) 
  • Lead business reviews, surfacing key trends, risks, and opportunities, and delivering clear, insight-driven recommendations 
  • Drive seasonal pricing and promotional effectiveness through enterprise platforms and strong cross-functional alignment 
  • Guide direct report(s) and partners by identifying growth opportunities, leveraging strengths, and developing talent for broader organizational impact 

Omni-Channel Transformation & Growth Strategy 

  • Lead the strategic transition from online-only to omni-channel retailing in Canada and Australia, developing and executing go-to-market strategies across digital and wholesale channels 
  • Identify, evaluate, and prioritize growth opportunities within existing markets—including new channel partnerships, marketplaces, and customer segment development 
  • Drive a robust learning agenda by partnering with Consumer Insights and other data-focused teams, asking incisive business questions that translate customer and market data into actionable insights fueling strategic growth decisions 
  • Build business cases and lead strategic decisions grounded in data, market insights, and operational readiness 
  • Represent customer and market needs to influence product, pricing, promotional, and channel decisions across global teams 
  • Drive cross-functional execution across ecommerce, marketing, logistics, finance, merchandising, legal, and operations to achieve regional and channel-specific goals 

What you bring to the table: 

  • 7+ years in international business management, omni-channel retail, and leadership in retail. Experience in e-commerce is a must have 
  • Proven track record managing and scaling business performance in 2+ international markets, ideally including Canada and/or Australia 
  • Demonstrated end-to-end P&L management, forecasting, and budgeting experience 
  • Strong execution experience in omni-channel environments—successfully managing online, retail, and/or wholesale channels 
  • Excellent communication skills with the ability to influence and align cross-functional stakeholders at all levels 
  • Cross-functional leadership experience partnering with multiple business functions 
  • Strong analytical thinking, negotiation skills, and business acumen 
  • Sound judgment and decision-making ability in ambiguous situations, even when data is limited 
  • Bachelor's degree required; MBA or equivalent advanced degree preferred 

About Us: Balsam Brands is a global, omnichannel retailer with roots in holiday and home décor. We strive for excellence in everything we do and present a unique opportunity for those seeking to have a meaningful impact in a people-first company that values relationship building, authenticity, and doing the right thing. We have steadily growing teams in Boise, the Bay Area, Dublin, the Philippines, Canada, and Mexico.    

The company's mission is to create joy together. We empower our team and partners to love what they do, provide products and experiences that inspire meaningful moments with family and friends, and give back to our families and communities in impactful ways. When you join Balsam Brands, you'll find a culture of caring people doing challenging work and building a welcoming workplace. 

At Balsam Brands, we strive to offer a competitive compensation and benefits package. For permanent, full-time team members, our current package includes: 

  • Competitive compensation, including a cash-based incentive plan; salary is reviewed yearly and may be adjusted as part of the normal compensation review process 
  • Comprehensive Medical, Dental, and Vision coverage, with 100% of monthly premiums covered for team members, and 85%+ employer-paid premiums for other coverage tiers that include dependents 
  • Up to $2,000 annual funding toward HSA accounts  
  • Medical, transit, dependent care FSA  
  • Infertility coverage offered on all medical plans 
  • Generous parental leave program and flexible return options 
  • Company-paid life and AD&D insurance 
  • Company-paid short and long-term disability insurance 
  • 401(k) with dollar-for-dollar company match up to $4,000 per calendar year 
  • Employee Assistance Program (EAP) and other mental health and wellness perks 
  • Paid holidays, annual shutdown week, PTO, and volunteer time-off (VTO) packages 
  • Paid 5-week sabbatical leave after 10 years of employment 
  • Annual continuous learning benefit up to $1,000 per person, per fiscal year 
  • Up to $300 flexible reimbursement to support setup of new team member's work-from-home environment 
  • Generous team member merchandise discount 
  • Valuable extras: identity theft protection, subsidized parking, monthly wellness, pet insurance, accident & critical illness insurance 

The base pay range for this position is: $144,000 to $180,000. Please note that placement within the posted salary range is based on several factors, including geographic location, experience, skills, alignment with role requirements and other job-related factors. It is uncommon for offers to be made at the top of the range, as this typically reflects a candidate who exceeds all role requirements and brings significant, directly applicable experience. We benchmark our pay ranges against current external data sources and regularly review compensation for our team members. Balsam Brands is committed to providing our team members with an internally fair, externally competitive, and fiscally prudent total compensation package administered in a simple and consistent manner. 

At Balsam Brands, we strive to build a diverse, equitable, and inclusive team to fulfill our purpose to create joy together. Balsam Brands is proud to be an equal opportunity employer. We encourage people from all backgrounds, ages, abilities, and experiences to apply. We do not discriminate on the basis of race, ethnicity, religion, national origin, citizenship, marital or family status, disability, sexual orientation, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status. We will ensure that individuals with disabilities are provided reasonable accommodations to participate in the job application and interview process, to perform essential job functions, and to receive other benefits and privileges of employment. 

#Li-Hybrid

Additional Information

All your information will be kept confidential according to EEO guidelines.

Senior Manager, International Business Management

Office

Redwood City, CA, United States

Full Time

144k - 180k USD/year

October 8, 2025

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Balsam Brands