Sales Enablement Marketing Manager

Join Axon And Be A Force For Good.

At Axon, we’re on a mission to Protect Life. We’re explorers, pursuing society’s most critical safety and justice issues with our ecosystem of devices and cloud software. Like our products, we work better together. We connect with candor and care, seeking out diverse perspectives from our customers, communities and each other.

Life at Axon is fast-paced, challenging and meaningful. Here, you’ll take ownership and drive real change. Constantly grow as you work hard for a mission that matters at a company where you matter.

Your Impact

You will accelerate sales productivity and effectiveness by equipping Axon’s U.S. sales team with the content, tools, training, and programs needed to win. By ensuring our reps are customer-ready with compelling narratives and high-impact collateral, you will directly drive pipeline and revenue. This role gives you the opportunity to shape how Axon shows up in the market, influence sales outcomes at scale, and build enablement programs that propel both your career and our business forward.

What You’Ll Do

• Location: Hybrid role based out of Denver, CO, Scottsdale, AZ, or Seattle, WA office. Flexibility for remote work on Mondays and travel up to 20% for sales events.
• Reports to: Vice President, U.S. Marketing
• Direct Reports: None

This role is based out of our Denver, Scottsdale or Seattle location and follows a hybrid schedule. We rely on in-person collaboration and ask that team members work onsite Tuesdays through Fridays, with the flexibility to work remotely on Mondays, unless there is an approved workplace accommodation. We believe that connection fuels innovation, and our in-office culture is designed to foster meaningful teamwork, mentorship, and shared success.

• Serve as the primary liaison between marketing and sales to ensure consistent messaging and enablement delivery.
• Build and maintain a library of sales decks, playbooks, and collateral aligned to buyer needs and tailored to key verticals.
• Partner with marketing and sales leadership to plan and execute national and regional sales events, trainings, and enablement sessions.
• Orchestrate and run targeted regional and agency-specific events such as webinars and lunch-and-learns in partnership with demand generation.
• Deliver competitive and market insights to the field, providing timely positioning strategies and battlecards.
• Track adoption and impact of enablement programs, offering data-driven recommendations for improvement.
• Drive consistency in how Axon’s value is positioned in the field, reinforcing customer impact at every stage of the sales cycle.
• Ensure enablement programs scale effectively across a large, matrixed sales organization.

What You Bring

• 5+ years in sales enablement, product marketing, or sales programs roles (B2G or B2B experience).
• Demonstrated success building and executing sales enablement strategies, including content creation and training.
• Strong presentation design skills, particularly in PowerPoint; ability to transform complex solutions into compelling, customer-facing narratives.
• Strong communicator and storyteller with excellent organizational and project management skills.
• Highly collaborative, able to influence without direct authority across sales and marketing functions.
• Customer-first mindset, ensuring every enablement effort supports reps in positioning Axon’s impact for public safety.

Work Location

This role can be based out of our Denver, Scottsdale, or Seattle offices and follows a hybrid schedule. We rely on in-person collaboration and ask that team members work onsite Tuesdays through Fridays, with the flexibility to work remotely on Mondays, unless there is an approved workplace accommodation. We believe that connection fuels innovation, and our in-office culture is designed to foster meaningful teamwork, mentorship, and shared success.

Benefits that Benefit You

• Competitive salary and 401k with employer match
• Discretionary paid time off
• Paid parental leave for all
• Medical, Dental, Vision plans
• Fitness Programs
• Emotional & Mental Wellness support
• Learning & Development programs
• And yes, we have snacks in our offices

Benefits listed herein may vary depending on the nature of your employment and the location where you work

Pay Transparency

The Pay: Axon is a total compensation company, meaning compensation is made up of base pay, bonus, and stock awards. The starting base pay for this role is between USD 93,750 in the lowest geographic market and USD 150,000 in the highest geographic market. The actual base pay is dependent upon many factors, such as: level, function, training, transferable skills, work experience, business needs, geographic market, and often a combination of all these factors. Our benefits offer an array of options to help support you physically, financially and emotionally through the big milestones and in your everyday life. To see more details on our benefits offerings please visit www.axon.com/careers/benefits.

Don’t meet every single requirement? That's ok. At Axon, we Aim Far. We think big with a long-term view because we want to reinvent the world to be a safer, better place. We are also committed to building diverse teams that reflect the communities we serve.

Studies have shown that women and people of color are less likely to apply to jobs unless they check every box in the job description. If you’re excited about this role and our mission to Protect Life but your experience doesn’t align perfectly with every qualification listed here, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Important Notes

The above job description is not intended as, nor should it be construed as, exhaustive of all duties, responsibilities, skills, efforts, or working conditions associated with this job. The job description may change or be supplemented at any time in accordance with business needs and conditions.

Some roles may also require legal eligibility to work in a firearms environment.

Axon’s mission is to Protect Life and is committed to the well-being and safety of its employees as well as Axon’s impact on the environment. All Axon employees must be aware of and committed to the appropriate environmental, health, and safety regulations, policies, and procedures. Axon employees are empowered to report safety concerns as they arise and activities potentially impacting the environment.

We are an equal opportunity employer that promotes justice, advances equity, values diversity and fosters inclusion. We’re committed to hiring the best talent — regardless of race, creed, color, ancestry, religion, sex (including pregnancy), national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, genetic information, veteran status, or any other characteristic protected by applicable laws, regulations and ordinances — and empowering all of our employees so they can do their best work. If you have a disability or special need that requires assistance or accommodation during the application or the recruiting process, please email recruitingops@axon.com. Please note that this email address is for accommodation purposes only. Axon will not respond to inquiries for other purposes.