Social Media Specialist & Course Administrator | ZR_28210_JOB

This is a remote position.

Schedule:

• Full-time (20-40 hours per week)
• Monday to Friday flexible schedule
• Flexible hours within Eastern Time zone business hours
• Client Timezone: Eastern Time (Montreal, Canada)
• Full-time (20-40 hours per week)
• Monday to Friday flexible schedule
• Flexible hours within Eastern Time zone business hours
• Client Timezone: Eastern Time (Montreal, Canada)

Responsibilities:

• Create, schedule, and post engaging social media content across multiple platforms (Facebook, TikTok, Instagram) for 3 different brands
• Develop content strategies tailored to two distinct demographics: youth (pre-college) and adult learners (50+ returning to music)
• Moderate social media platforms and engage with community members
• Respond to inquiries and conduct outreach through social media channels
• Format and upload course content to online learning platforms (Thinkific, Kajabi, etc.)
• Create SEO-friendly content to improve website visibility and traffic
• Work with established branding guidelines using tools like Canva
• Support content calendar management and posting schedules
• Engage in community management including reaching out to influencers and joining relevant groups

Requirements:

• Experience with social media management across multiple platforms (Facebook, Instagram, TikTok)
• Ability to create engaging content and captions that resonate with different age demographics
• Familiarity with content creation tools (Canva preferred)
• Basic understanding of SEO principles for content optimization
• Strong written communication skills
• Ability to learn new platforms and systems (training will be provided for course platforms)
• Experience with community engagement and social media outreach
• Creative mindset with ability to understand trending content

Scopes:

• Managing social media presence for 3 brands across multiple platforms
• Working with two distinct target demographics (youth and adult learners)
• 20-40 hours per week depending on workload and client needs
• Long-term ongoing role with month-to-month flexibility
• Remote work arrangement with established work schedule (5 days per week)
• Training and guidance will be provided for music education industry specifics and course platform usage