Events & Marketing Executive

Want to revolutionize the future of education and do meaningful work that transforms future generations’ lives?

Crimson Education is a global EdTech company founded in 2013 with the idea that through personalised education and technology, we can transform students into the world leaders of tomorrow. We’re the world’s leading college admissions consultancy, with over 1,330 Ivy League offers and 2,140 to the US Top 15. With a passionate team of 800+ that's rapidly expanding across 30 markets, our unique tech platform connects expert-led guidance and proven data-driven strategies from 3,000 tutors and mentors with students worldwide. We help ambitious students unlock their dream career pathways, and Crimson students are 7x more likely to get into the Ivy League. What sets us apart is our unmatched scale and expertise. We have the largest team of Former Admissions Officers and College Counselors globally. Every student is matched with a carefully-chosen team of admissions experts who laser focus on different parts of their college application — from essays to extracurriculars — ensuring every detail is expertly executed. Valued at over $1B NZD and backed by over $147M NZD in funding from top-tier global investors, including Tiger Global and Ice House Ventures, we are just getting started. We were recently featured on the front page of the Wall Street Journal. Read the article here.

To support our students, we have built / purpose for the role 

This full-time, hybrid role is based in Singapore. Open to Singapore citizens and permanent residents only.

What are the main responsibilities for this role?

• Develop and deliver events strategy for Singapore and Malaysia, aligning with business goals to drive awareness, engagement and pipeline growth
• Own end-to-end event lifecycle from concepting, budgeting and vendor management to on-site execution and post-event analysis
• Manage content and messaging for events, ensuring narratives align with brand voice and business objectives across all touchpoints
• Oversee event creative production including branding, ad visuals, highlight videos and digital displays, ensuring consistency with Crimson brand guidelines
• Develop promotional assets for social media, email campaigns, and event microsites to maximize audience engagement before, during, and after events
• Deliver copywriting, design briefs and content calendars for event-related communications across channels
• Manage paid social campaigns and email workflows for all events, ensuring cohesive storytelling and visibility across channels
• Track event KPIs such as attendance, engagement and pipeline influence, using insights to optimize future campaign planning
• Manage budgets, vendors and production timelines to ensure high-quality, on-time delivery across all event activations

What skills and experience are required?

• Minimum 1+ year of in-house or agency experience in marketing, communications, PR, advertising or related field, with event management experience highly valued
• Exceptional writing and storytelling skills with the ability to craft key messaging and angles, paired with design and content creation skills and a strong sense of brand-aligned aesthetics
• Strong stakeholder management skills with the ability to align cross-functional teams on event objectives and results
• Creative thinker with excellent project management skills, capable of driving initiatives from concept to execution
• Deep understanding of the Singapore market and local marketing trends to deliver engaging, relevant experiences
• Passionate about creating memorable events that inspire audiences, strengthen the brand and deliver measurable business results.
• High learning agility and growth mindset, thriving in fast-paced, high-growth environments; familiarity with US/UK university admissions is a plus

Why work for Crimson?

• Rapidly growing start up, with a flexible working environment where you will be empowered to structure how you work
• Limitless development and exposure - our internal promotions/role changes made up 33% of all recruitment last year
• $1000 individual training budget per year, we love to ‘Level Up’ (it’s one of our core values)!
• Psychologist on staff
• Insightful fireside chats and workshops to help support our high-performing and ambitious team
• Radical Candor is a feedback approach we live by
• We’re a global player with 28 markets (and growing) across the globe. Most roles have the option to work from one of our many offices or remotely!
• If you're passionate about growing in a fast-paced, collaborative environment and want to work with cutting-edge technology, then we'd love to hear from you!
• Please keep an eye on your spam/junk email folder for correspondence from Team Tailor.