Group Creative Lead, Global Ads Marketing

Minimum Qualifications:

• Bachelor's degree or equivalent practical experience.
• 15 years of experience working in a creative discipline (e.g., writing, filmmaking, video editing, design, art direction, photography, etc.).
• A portfolio of creative work displaying experience in (Brand, Interactive, Conceptual, Experiential, or Technology) design.

Preferred Qualifications:

• Experience crystallizing complex brands and product portfolios into simple concepts and compelling creative articulations.
• Ability to lead, communicate, and be a thought leader on marketing techniques, trends, engaged landscape and best practices.

About The Job

As a Group Creative Lead, you'll be the architect and leader behind our Creative Center of Excellence (CoE), a team of creatives responsible for delivering breakthrough assets that capture attention and fundamentally shift perception in today's ads industry.

Your influence will span from owning the overarching strategic goal for the Creative CoE and refining the Ads Marketing wider brand strategy, to orchestrating iconic creative for events like Google Marketing Live and Think Week. You'll lead the development of high-production-value anthem videos and scalable content bundles, ensuring our narratives resonate broadly. You will be a leader who can command high-profile productions, overseeing our in-house team and agencies to deliver Google Grade quality that cuts through the noise. You'll advocate creative excellence, building the guidelines and infrastructure to inspire marketers globally. Beyond the creative output, you'll cultivate and own agency relationships, pushing the boundaries of innovation. You'll work with leadership across Product, Sales, and Go-To-Market teams, ensuring our creative goal aligns with business goals.

You will navigate complex cross-functional relationships, inspiring accountability and resourcefulness, and leading with goal and agility, even in fast-moving, resource-constrained environments.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

The US base salary range for this full-time position is $221,000-$311,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

• Own the creative CoE strategic goal. Lead the Ads Marketing Creative CoE, owning its strategic goal, refining the operating model and Marketing’s brand strategy.
• Oversee the creative strategy and execution for Google's events, including Google Marketing Live and Think Week.
• Lead the concept, development, and production of asset bundles, including high-production-value anthem videos and content bundles designed for broad distribution and scaling across channels and audiences.
• Provide leadership to your team, fostering a culture of accountability, innovation, and resourcefulness. Inspire them to deliver exceptional results in a fast-moving, sometimes resource-constrained, environment.
• Navigate cross-functional partnerships. Work with leadership across Product, Sales, and GTM teams to align creative strategies with business goals.