Social Media Manager - Medical Spa

This is a remote position.

• Mondays to Fridays, 9:00 am to 1:00 pm
• 20 hours per week
• Client timezone: Pacific Time (Los Angeles, California)

Join a rapidly expanding medical spa business in the heart of Los Angeles that’s revolutionizing wellness and aesthetic treatments. This growing healthcare company is opening their second location and has ambitious plans to build a network of five premium medical spas across the region. They serve a diverse, vibrant patient community and are committed to providing exceptional care while leveraging cutting-edge digital marketing strategies to connect with patients who value both wellness and beauty.

This is an exciting opportunity to drive patient acquisition and engagement for a thriving medical spa through strategic social media marketing and digital campaigns. You’ll be responsible for managing the entire digital marketing funnel from content creation to lead conversion, making a direct impact on business growth and patient care. As the company expands to multiple locations, you’ll have the chance to scale your impact and potentially grow into a full-time role with significant career advancement opportunities in the rapidly expanding medical aesthetics industry.

• Plan, create, and execute engaging social media campaigns across multiple platforms to attract and retain patients
• Manage Facebook Ads, Google Ads, and SEO initiatives to maximize lead generation and ROI
• Generate compelling content for social media posts that showcases treatments and patient success stories
• Respond to patient inquiries and engagement on social media platforms with professionalism and medical knowledge
• Convert social media leads into actual patients through effective communication and follow-up strategies
• Monitor and optimize ad campaign performance to continuously improve lead generation results
• Collaborate with the management team to develop and refine marketing strategies
• Handle patient communications while maintaining strict HIPAA compliance standards
• Track, analyze, and report on campaign metrics and key performance indicators

Requirements

• 3+ years of proven experience in digital marketing and social media management
• Previous experience working in the medical industry, preferably with medical spas or aesthetic medicine practices
• Strong knowledge of medical terminology and patient communication protocols
• Proficiency in Facebook Ads Manager, Google Ads, and SEO best practices with demonstrated results
• Understanding of HIPAA compliance requirements for handling patient information
• Excellent written communication skills in English
• Spanish language proficiency strongly preferred to serve the diverse Los Angeles patient base
• Ability to work independently while managing multiple campaigns and priorities simultaneously
• Experience with lead generation, conversion optimization, and patient acquisition strategies
• Passion for healthcare, wellness, and helping patients achieve their aesthetic goals

Benefits

• Permanent work from home
• Immediate hiring
• Steady freelance job