Event Manager (Sonoma County)

Established by Bill Foley in 1996, Foley Family Wines & Spirits (FFWS) is a portfolio of highly acclaimed wines and spirits from some of the world's greatest estates. The company owns more than 25 wineries and distilleries, each with its distinct style, legacy, and approach to hospitality.
Role Summary: The Event Manager will be responsible for planning, coordinating, and executing a range of events at the winery. This role requires a creative, organized, and customer-focused individual who can manage all aspects of event logistics while ensuring that each event reflects the winery's brand and mission. This role will be responsible for meeting and exceeding sales goals, upselling and cross-selling services across all FFWS businesses and properties and delivering exceptional experience for clients. 
**This role will be based at one of our Sonoma County wineries in Kenwood or Healdsburg, depending on where the individual resides. **

Roles And Responsibilities:

• Work collaboratively with members of all Foley companies and properties
• Develop and implement strategies to drive revenue for event
• Set, track, and achieve sales goals for event bookings and related services
• Meet with clients to understand their event needs, preference, and budgets
• Provide expert recommendations and creative solutions tailored to each client’s vision
• Cross Sale between all Foley companies and properties
• When necessary, must be able to work a flexible schedule including evenings, weekends, and holidays
• Track event expenses, ensuring accurate billing and invoicing.
• Lead the on-site coordination for winery events, ensuring smooth operations and troubleshooting any issues that arise.
• Supervise staff, vendors, and volunteers, ensuring high standards of service and guest experience.
• Ensure that all details of the event align with the client's expectations and the winery’s brand standards.
• Manage the vendor timeline and coordination to ensure timely delivery of service, including but not limiting floor plans, rentals, permitting, staffing, and all logistics as needed.
• Achieve and exceed monthly and annual sales targets

Knowledge, Skills & Abilities

• Must be proficient with Microsoft Office Suite
• Knowledge of wine club and customer loyalty programs is required
• Knowledge of food and beverage operations and service delivery is required
• Excellent customer service and interpersonal skills
• Strong public speaking and presentation skills; must be comfortable in front of large and small audiences both virtually and in person
• Possess versatility, flexibility, and a willingness to work with constantly changing priorities with enthusiasm
• Proficient in computer, POS, CRM, sales analysis and reporting                                                                                                                                                                                   

Education & Experience

• Bachelor’s Degree or equivalent related experience is required
• Must be at least 21 years of age
• Minimum five years’ experience managing events in winery or hotel industry is required

Company Core Values:

• Teamwork - Be a Spirited Partner
• Commitment - Crush Every Day
• Quality - Good vs. Grape: It's All in The Details
• Integrity - It Takes a Community
• Safety - Tend the Vines
• Entrepreneurship - Love the Wine You're With
• Fun! - Smile! You Have Purple Teeth!