Marketing Insights Consultant

Company Description

NIQ GFK is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. We provide consumer packaged goods manufacturers/fast-moving consumer goods, Tech & Durables manufacturers and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary  data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge.  We like to be in the middle of the action. That’s why you can find us at work in over 90 countries, covering more than 90% of the world’s population. For more information, visit www.niq.com.

Job Description

We are seeking a talented and analytical Marketing Insights Consultant to join our team in Kyiv, Ukraine. In this role, you will be responsible for providing valuable marketing insights to our clients, helping them make data-driven decisions to improve their business strategies.

• Develop and maintain strong relationships with FMCG and non-FMCG clients
• Prepare comprehensive proposals based on client briefs and business needs
• Conduct in-depth market research and analyze consumer behavior trends
• Design and implement effective research methodologies to gather relevant data
• Collaborate with cross-functional teams to execute research projects efficiently
• Fine-tune questionnaires and survey instruments to ensure accurate data collection
• Analyze complex data sets and translate findings into actionable insights
• Create compelling reports and presentations to communicate research results
• Present findings and recommendations to clients in a clear and impactful manner
• Identify new business opportunities and develop strategies to expand client base
• Stay up-to-date with industry trends and emerging research techniques

Qualifications

• Bachelor's degree in Marketing, Business, or a related field
• 3+ years of experience in market research or marketing
• Strong knowledge of consumer research methodologies and best practices
• Excellent analytical and problem-solving skills
• Proven track record of building and maintaining client relationships
• Outstanding communication and presentation skills
• Fluency in English and Ukrainian
• Proficiency in Microsoft Office suite, particularly Excel and PowerPoint
• Experience with data visualization tools and statistical analysis software
• Ability to work collaboratively in a fast-paced, team-oriented environment
• Strong attention to detail and commitment to delivering high-quality work
• Goal-oriented mindset with a high level of responsibility and accountability
• Adaptability to changing priorities and ability to manage multiple projects simultaneously

Additional Information

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About Niq

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

• For more information, visit NIQ.com
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• Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence.  All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion