Marketing Analytics Trainee [GRIT@Gov]

[What the role is]

The National Library Board (NLB) nurtures Readers for Life, Learning Communities and a Knowledgeable Nation by promoting reading, learning and history through our network of 28 libraries across Singapore, the National Library and the National Archives of Singapore.

At NLB, you can look forward to a flexible, hybrid work environment with rewarding, impactful deliverables that improve the lives of the community. With caring colleagues, you will be in an ideal environment for professional development, innovation and impact.

We can offer you:
• A chance to Impact the Community, bridge gaps and empower everyone with the opportunity for learning and discovery.
• An opportunity to Innovate and Push Boundaries. We value ideas, curiosity and a passion for innovation to transform our libraries and archives.
• An organisation that Cares for your Growth and Wellbeing through investment in staff development and wellbeing in a supportive and collaborative environment.

[What you will be working on]

• Study existing data visualisation needs to formulate proposal on recommendations to drive deeper and actionable insights
• Review current data collection methods across different touchpoints including social media, media buy reports, website and propose improvements for increased work process efficiency and long-term data accuracy
• Assist with organising and pulling stats for benchmarking and quarterly reports
• Topline deliverables to be aligned with Reporting Officer:
• 1. Stocktake and recommend new ideas.
• 2. Build at least one prototype dashboard.
• 3. Support ongoing dashboard visualisation and reporting efforts 
• 4. Support data consolidation discussion.

[What we are looking for]

• Graduates from courses relating to Business Intelligence, Data Analytics, Data Science or Statistics
• Familiarity in data analytics, including marketing & behavioural research, data visualisation and storytelling
• Knowledge on retrieving data and automating reports is advantageous
• Analytical skills and the ability to translate data into actionable insights
• Strong team player with good networking skills