Marketing Creative Specialist
Plymouth Rock Assurance.com
Office
Boston, MA, United States
Full Time
We are looking for a versatile and creative Marketing Creative Specialist to join our Home Insurance Marketing team. This is a hybrid role that blends graphic design, digital content creation, light UX design, copywriting, and front-end support.
You will play a key role in shaping customer, agent, and prospect experiences across multiple touchpoints—print, digital, web, and email. The ideal candidate thrives as a “creative problem-solver,” someone comfortable wearing multiple hats and jumping in where needed—whether that’s producing polished visuals, building creative assets, improving a landing page layout, or writing a compelling headline.
This is a hybrid role with 1 day remote and 4 days in-office per week at our Boston, MA location. You’ll join a collaborative, motivated marketing team that values creativity, accountability, and innovation. This role is perfect for a creative professional who enjoys variety, collaboration, and bringing ideas to life across channels.
Responsibilities:
- Creative Design & Production
- Design and produce marketing materials including brochures, flyers, agent guides, and customer communications.
- Develop visual assets for digital channels: social posts, emails, ads, and web elements.
- Create and maintain templates and toolkits for broader team use.
- Digital & UX Support
- Support website and landing page updates via WordPress/Elementor.
- Assist with email campaign visuals and content in Salesforce Marketing Cloud.
- Apply UX best practices when designing web and digital experiences.
- Collaboration & Strategy
- Partner with marketing managers, developers, and other stakeholders to bring campaigns to life.
- Contribute ideas in brainstorming and creative reviews.
- Uphold and evolve brand standards across all creative outputs.
- Content & Copywriting
- Draft, edit, and proof short-form marketing copy (headlines, taglines, calls-to-action).
- Collaborate with copywriters to refine messaging and ensure consistency of brand voice.
Qualifications:
- Education: Bachelor’s degree in Graphic Design, Marketing, Communications, or related field.
- Experience: 3–5 years in a creative marketing role (corporate, in-house, or agency).
- Technical Skills:
- Required: Adobe Creative Suite (InDesign, Illustrator, Photoshop), Microsoft Office (Word, PowerPoint, Outlook, Teams).
- Preferred: Figma, WordPress (Elementor), Salesforce Marketing Cloud, basic HTML/CSS.
- Strong understanding of design principles, content strategy, and brand consistency.
- Ability to adapt tone and style across audiences and channels.
- Portfolio required—demonstrating design versatility, digital work, and creative problem-solving.
- Excellent project management skills and ability to juggle multiple deadlines.
- Collaborative, flexible, and resourceful mindset.
How To Apply:
Please submit your resume with a link to your portfolio (including design and digital work). Applications without a portfolio will not be considered.
Perks And Benefits
- 4 weeks accrued paid time off + 9 paid national holidays per year
- Free onsite gym at our Boston Location
- Tuition Reimbursement
- Low cost and excellent coverage health insurance options that start on Day 1 (medical, dental, vision)
- Robust health and wellness program and fitness reimbursements
- Auto and home insurance discounts
- Matching gift opportunities
- Annual 401(k) Employer Contribution (up to 7.5% of your base salary)
- Various Paid Family leave options including Paid Parental Leave
- Resources to promote Professional Development (LinkedIn Learning and licensure assistance)
- Convenient location directly across from South Station and Pre-Tax Commuter Benefits
About The Company
The Plymouth Rock Company and its affiliated group of companies write and manage over $2 billion in personal and commercial auto and homeowner’s insurance throughout the Northeast and mid-Atlantic, where we have built an unparalleled reputation for service. We continuously invest in technology, our employees thrive in our empowering environment, and our customers are among the most loyal in the industry. The Plymouth Rock group of companies employs more than 1,900 people and is headquartered in Boston, Massachusetts. Plymouth Rock Assurance Corporation holds an A.M. Best rating of “A-/Excellent”.
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Marketing Creative Specialist
Office
Boston, MA, United States
Full Time
October 2, 2025