Paid Ads Specialist | ZR_28089_JOB

This is a remote position.

Job Description For Paid Ads Specialist

• Create and strategize paid advertising campaigns across Google Ads, social media platforms (TikTok, Instagram/Meta), Bing Ads, and SEM
• Conduct keyword research to identify opportunities and target the right customer profiles for your coaching niche
• Write compelling ad copy and create advertising assets
• Provide recommendations on budget allocation across different platforms and campaigns
• Execute campaign launches and ongoing management
• Monitor campaign performance and handle analytics interpretation
• Make data-driven optimizations based on campaign results
• Review your Teachable course platform and provide strategic recommendations for funnel optimization
• Conduct regular strategy alignment sessions with you to optimize campaigns
• Handle written content creation for ads, particularly Google Ads copy

Requirements:

• Proven experience managing paid advertising campaigns across multiple platforms (Google Ads, Meta/Facebook Ads, TikTok Ads, Bing Ads)
• Strong analytical skills with ability to interpret campaign data and make optimization decisions
• Excellent copywriting skills for ad creation
• Experience with keyword research and audience targeting
• Knowledge of budget allocation strategies across different advertising channels
• Ability to work independently and manage campaigns autonomously
• Experience working with online course businesses or coaching/education sector preferred
• Strong communication skills for strategy presentations and regular check-ins

• Permanent work from home
• Immediate hiring
• Steady freelance job