Product Marketing - AVP

Who We Are:

As Singapore’s longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires.

 Today, we’re on a journey of transformation. Leveraging technology and creativity to become a future-ready learning organisation. But for all that change, our strategic ambition is consistently clear and bold, which is to be Asia’s leading financial services partner for a sustainable future.

 We invite you to build the bank of the future. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Help people grow their assets, business, and investments. Take your learning as far as you can. Or simply enjoy a vibrant, future-ready career.

Your Opportunity Starts Here.

This is the broad job description of the job profile. Definitive job description should be reviewed and discussed between you and your manager. Product Marketing Manager Why Join Imagine creating innovative financial products that make a real difference in people's lives. As a Product Marketing Manager at OCBC, you'll have the opportunity to develop and launch products that meet the evolving needs of our customers. You'll be part of a team that's passionate about delivering exceptional customer experiences. How you succeed To succeed in this role, you'll need to stay ahead of the curve in terms of market trends and customer needs. You'll work closely with cross-functional teams to develop product strategies, create compelling marketing campaigns, and drive business growth. Your ability to think creatively, collaborate effectively, and make data-driven decisions will be key to your success. What you do - Develop and execute product marketing strategies to drive business growth - Conduct market research and competitor analysis to identify opportunities and threats - Collaborate with product development teams to launch new products and features - Create marketing campaigns to promote products and services - Analyze customer data and market trends to inform product development and marketing strategies Who you are - A degree in Marketing or a related field, with at least 5 years of experience in product marketing - Proven track record of developing and executing successful marketing campaigns - Strong analytical and problem-solving skills, with the ability to interpret complex data - Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams - A creative and innovative thinker, with a passion for delivering exceptional customer experiences Who we are As Singapore's longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires. Today, we're on a journey of transformation. Leveraging technology and creativity to become a future-ready learning organisation. But for all that change, our strategic ambition is consistently clear and bold, which is to be Asia's leading financial services partner for a sustainable future. We invite you to build the bank of the future. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Help people grow their assets, business, and investments. Take your learning as far as you can. Or simply enjoy a vibrant, future-ready career. Your Opportunity Starts Here. What we offer Competitive base salary. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Equal opportunity. Fair employment. Selection based on ability and fit with our culture and values. Your wellbeing, growth and aspirations are every bit as cared for as the needs of our customers.

What We Offer:

Competitive base salary. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Your wellbeing, growth and aspirations are every bit as cared for as the needs of our customers.