Marketplace Lead Business Analyst

Job Description:

About The Role

We’re looking for a Marketplace Lead Business Analyst to join our Commerce team and help shape the future of digital marketplaces. This role blends strategic consulting with hands-on delivery, guiding clients through complex implementations and identifying opportunities for growth. You’ll work cross-functionally with Strategy, Design, and Engineering teams to deliver innovative solutions that drive business value.

This is a remote position reporting to Sr. Business Analyst Manager.

Responsibilities:

Strategic Leadership & Consulting

• Lead client engagements, aligning business goals with marketplace capabilities.
• Facilitate roadmap discussions and identify opportunities for optimization and innovation.
• Use data-driven insights to uncover gaps and risks, and recommend improvements.

Solution Design & Architecture

• Act as a subject matter expert on marketplace platforms (e.g., Mirakl, VTEX, Spryker).
• Translate complex business needs into clear functional specifications.
• Collaborate with architects and stakeholders to design scalable solutions.

Delivery & Execution

• Lead Agile ceremonies including Sprint Planning and Backlog Refinement.
• Write user stories with clear acceptance criteria and manage development progress.
• Coordinate User Acceptance Testing (UAT) and support defect resolution.

Team Development & Mentorship

• Mentor junior analysts and contribute to best practices and frameworks.
• Foster a collaborative, inclusive team culture that values diverse perspectives.

Qualifications:

Required

• 5+ years in a client-facing Business Analyst role, preferably in ecommerce or marketplaces.
• Experience with marketplace platforms such as Mirakl, VTEX, or Spryker.
• Strong understanding of B2B/B2C workflows, vendor management, and commission models.
• Familiarity with APIs, system architecture, and ecommerce tools (OMS, ERP, WMS, PIM, CRM).
• Proficiency in Agile methodologies (Scrum or SAFe) and tools like Jira and Confluence.
• Demonstrated ability to lead cross-functional teams across time zones.

Preferred

• Certifications in marketplace platforms.
• Experience in multi-vendor or B2B commerce environments.
• Awareness of AI applications in ecommerce.

The annual salary range for this position is $78,000-$126,500. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life Insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.
 

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Location:

USA - Remote - Massachusetts

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

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