Executive - Personal Financial Services (UX Content Writer)

If you are looking to excel and make a difference, take a closer look at us…

UX Content writer, this role is to write all the words that users see and hear when they interact with a digital product like a website or mobile app. The primary goal of a UX content writer is to make the user's journey clear, intuitive, and efficient, guiding the user to complete tasks with the least amount of friction possible. They act as the voice of the product and an advocate for the user.

• Write and edit product copy: Craft all text within the user interface, including headings, buttons, menu items, tooltips, error messages, and push notifications.
• Collaborate with cross-functional teams: Work closely with UX/UI designers, product managers, developers, and user researchers to ensure a seamless and consistent user experience.
• Develop and maintain content style guides: Create and document standards for tone, voice, and terminology to ensure consistency across the entire product and different platforms.
• Conduct user research: Participate in user interviews, usability testing, and A/B testing to validate content decisions and gather feedback on how users interact with the text.
• Simplify complex information: Translate complex technical concepts into simple, user-friendly language that is accessible to all users.
• Advocate for the user: Champion the user's needs and perspective throughout the product development process, ensuring the language is always clear, helpful, and empathetic.

About Hong Leong Bank

We are a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned us industry recognition and accolades for our innovative approach in making banking simpler and more effortless for our customers. Our digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China.

We seek to strike a balance between diversity, inclusion and merit to achieve our mission of infusing diversity in thinking and skillsets into our organisation. Candidates are assessed based on merit and potential, in line with our mission to attract and recruit the best talent available. Expanding on our “Digital at the Core” ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our people to drive life-long learning, achieve their career aspirations and grow talent from within our organisation.

Realise your full potential at Hong Leong Bank by applying now.