Digital Marketing Coordinator

Reporting to the Head of E Commerce, administers day to day tasks associated with the  Shopify eCommerce platform and collaborates with Stream Labs and Corporate management teams to drive sales growth through SEO and digital marketing campaigns.

Job Requirements:

• Own and manage all aspects of daily operation of Shopify eCommerce platform 
• Assist in developing content and digital assets for website, social media, email marketing, digital and print brochures, and other marketing platforms
• Work with management and functional teams to define KPIs, measure effectiveness of campaigns, and adjust optimize upsell/cross-sell programs as needed.
• Rapidly plan, execute and measure KPI-based marketing campaigns, A/B tests, etc. 
• Collaborate with sales, operations, and product departments to define marketing needs and develop campaigns and collateral (e.g. seasonal campaigns, bundled offerings, regional and channel-specific packages, etc.)
• Work with corporate marketing to manage, plan and execute cross-selling, SEO, social media, and email marketing campaigns and communications
• Analyze and interpret email campaign performance, leverage insights to make improvements
• Proactively search and identify opportunities to grow brand recognition and awareness through affiliates, conservation efforts, municipalities, and trade organizations
• Bachelor’s degree in marketing, business, communications, public relations, or advertising
• 3+ years of dedicated marketing experience supporting online sales with consumer or commercial end-users; mix of technical products and SaaS, B2B, B2C, B2B2C in smart building or smart home
• Familiarity with digital marketing data sources (e.g., Google Analytics, Facebook Ads, Google Ads, Programmatic Demand Side Platforms) and metrics/measurement.
• Proficiency in programming languages a strong plus (e.g. Python, Java, ).
• Strong written and verbal communication skills
• Proficient in Shopify site management, Microsoft Office Suite, Email Marketing platforms (MailChimp, SendGrid) and social media management software
• Ability to manage multiple projects with competing priorities, while achieving deadline delivery goals
• Strong organizational skills with attention to detail
• Proven ability to work individually and in a team environment

Chubb is a world leader in insurance. With operations in 54 countries, Chubb provides commercial and personal property and casualty insurance, personal accident and supplemental health insurance, reinsurance, and life insurance to a diverse group of clients. The company is distinguished by its extensive product and service offerings, broad distribution capabilities, exceptional financial strength, underwriting excellence, superior claims handling expertise and local operations globally.
At Chubb, we are committed to equal employment opportunity and compliance with all laws and regulations pertaining to it. Our policy is to provide employment, training, compensation, promotion, and other conditions or opportunities of employment, without regard to race, color, religious creed, sex, gender, gender identity, gender expression, sexual orientation, marital status, national origin, ancestry, mental and physical disability, medical condition, genetic information, military and veteran status, age, and pregnancy or any other characteristic protected by law. Performance and qualifications are the only basis upon which we hire, assign, promote, compensate, develop and retain employees. Chubb prohibits all unlawful discrimination, harassment and retaliation against any individual who reports discrimination or harassment.