Senior Director, Marketing
ElevateBio.com
Office
Waltham, Massachusetts, United States
Full Time
ElevateBio is a technology-driven cell and gene therapy company, accelerating access to the cutting-edge technologies and expertise to change the future of medicine. Our integrated technologies model offers turnkey scale and biotechnological capabilities to power genetic medicines processes, programs, and companies to their full potential.
The Role:
ElevateBio seeks a Senior Director of Marketing to establish and lead its global marketing function. The individual will be responsible for building a differentiated brand and value proposition in the highly competitive CGT CDMO landscape, while directly supporting business development and growth objectives.
The role encompasses strategic marketing (upstream) and product/brand marketing (downstream). This includes customer segmentation and persona development, competitive positioning, messaging, content creation, campaign execution, and measurement of marketing ROI. The Head of Marketing will partner closely with Corporate Communications (for brand, digital, PR, and social) and Events (for trade shows and conferences), while directly managing external vendors and agencies to scale execution.
The successful candidate will bring both strategic vision and operational execution, establishing the marketing infrastructure, processes, and KPIs to support ElevateBio’s long-term growth.
Here’S What You’Ll Do:
Strategic Marketing & Market Development
- Develop and implement ElevateBio’s global marketing strategy, aligned to business growth priorities and innovation roadmap.
- Define and refine customer personas, decision drivers, and buying journeys through market research and voice-of-customer insights.
- Translate insights into differentiated value propositions across BaseCamp® manufacturing, enabling technologies, and platform services.
- Provide commercial input into portfolio strategy, pricing/value models, and long-range forecasts.
Brand, Messaging & Content
- Create ElevateBio’s messaging framework to ensure consistent, differentiated communication to biotech and pharma audiences.
- Develop content strategy and assets including case studies, white papers, digital campaigns, sales enablement tools, and customer-facing presentations.
- Ensure seamless alignment with Business Development to support pipeline growth and deal conversion.
Marketing Communications & Events
- Partner with Corporate Communications on website strategy, SEO/SEM, social media, PR, and media engagement.
- Collaborate with the Events function to maximize impact at global conferences, trade shows, and industry forums.
- Ensure all external communications reflect a consistent brand identity and value story.
Vendor, Budget & Metrics Management
- Select, manage, and direct external vendors, agencies, and freelancers to expand capacity.
- Own and manage the marketing budget, including planning, forecasting, and reconciliation.
- Establish and track KPIs and dashboards for marketing performance, lead generation, content engagement, and event ROI.
- Foster a data-driven, ROI-focused approach to marketing investments.
Requirements:
- The ideal candidate is a hands-on, strategic marketing leader with deep understanding of the advanced therapy/CDMO ecosystem. They are equally comfortable shaping long-term strategy and rolling up their sleeves to execute campaigns. They bring strong analytical skills, commercial acumen, and a proven ability to craft compelling narratives that resonate with biotech innovators.
- This individual will be entrepreneurial, resourceful, and motivated by the opportunity to grow a marketing function that will support our expanding business development efforts. They will thrive in a fast-paced, mission-driven environment and share ElevateBio’s passion for enabling transformative therapies.
Experience & Skills
- 15+ years of progressive marketing leadership in life sciences; experience in CDMO, CGT, or biopharma strongly preferred.
- Demonstrated success in both upstream marketing (strategy, portfolio planning, market analysis) and downstream marketing (content, campaigns, sales enablement).
- Experience building or scaling a marketing function in a high-growth or entrepreneurial environment.
- Proven ability to manage external vendors/agencies and optimize budget/resources.
- Strong knowledge of digital marketing, SEO/SEM, CRM/marketing automation, and analytics platforms.
- Global experience in life sciences markets with specific experience in CDMO industry a plus.
Leadership Competencies
- Strategic Vision: Ability to create and articulate a compelling, long-term marketing vision aligned to ElevateBio’s business strategy.
- Execution & Results: Comfortable operating hands-on, setting clear goals, tracking KPIs, and driving accountability for outcomes.
- Collaboration & Influence: Skilled at working across functions (Business Development, R&D, Operations, Communications, Finance) and influencing at senior levels.
- Entrepreneurial Agility: Thrives in ambiguity, adapts quickly, and balances strategic thinking with pragmatic execution.
- Integrity & Communication: Viewed as a trusted, transparent leader who communicates with clarity, credibility, and confidence.
Education
- Bachelor’s degree in life sciences, business, or marketing required.
- MBA or advanced degree preferred.
Why Join Elevatebio?
ElevateBio is a technology-driven company built to power transformative genetic medicines today and for many decades to come. The Company commercializes its enabling technologies, manufacturing capabilities, and industry-leading expertise through partnerships to accelerate development across a breadth of therapeutic approaches and modalities. The ElevateBio ecosystem combines multiple R&D technology platforms – including Life Edit, a next-generation, full-spectrum gene editing platform; comprehensive cell engineering technologies; and an expanded viral and non-viral therapeutic delivery platform – with BaseCamp®, its end-to-end genetic medicine cGMP manufacturing and process development business, to accelerate the discovery and development of advanced therapeutics.
We aim to be the dominant engine inside the world’s greatest scientific advancements harnessing human cells and genes to alter disease.
- Our Mission:
- To power the creation of life-transforming cell and gene therapies, at a speed the world deserves.
- Our Vision:
- We seek to be the world’s most indispensable cell and gene therapy technology company, redefining how companies operate, how products are created and how disease is treated.
ElevateBio is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person’s race, color, gender, age, religion, national origin, ancestry, disability, veteran status, genetic information, sexual orientation or any characteristic protected under applicable law. ElevateBio will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.
Senior Director, Marketing
Office
Waltham, Massachusetts, United States
Full Time
September 30, 2025