company logo

Marketing Analytics Specialist

FirstRand Corporate Centre.com

Office

1 First Place, Cnr Simmonds & Pritchard Streets, Johannesburg, 2001, South Africa

Full Time

Job Description

Hello Future, Marketing Analytics Specialist

Welcome to FNB, the home of the #changeables. We design for the shapeshifters and deliver products and services that make us incredibly proud of people that make it happen.

As part of our talent team, you will be surrounded by unique talents, diverse minds, and an adaptable environment that lives up to the promise of staying curious. Now’s the time to imagine your potential in a team where experts come together and ignite effective change.

Overview of the role and requirements:

  • To analyse customer data to determine the effectiveness of marketing campaigns in driving consumer behavior as well as understand creative preferences to improve decision-making across the marketing capability
  • In depth data analysis experience 
  • Knowledge of digital media and social media marketing 
  • Analysis of statistical data
  • Experience in working with analytical software
  • Working knowledge of analysing digital marketing activities

You Will Be Responsible For:

  • Contribute to the development of larger overall area budget
  • Develop the budget for the next financial year for area of responsibility taking all operational plans into consideration
  • Research and design a longer-term financial resource requirement plan for the area of responsibility
  • Present the business case to motivate for financial resources
  • Analyse and develop implementation plans against the forecasted financial budget
  • Develop tactical budget for area of responsibility that minimise expenditure and manage costs
  • Control the budget for area including the authorisation of expenditures and implementation of financial regulations. Build relationships that allow for the managing of expectations; the sharing of knowledge and diverse insights; and the creation of buy-in
  • Engage in cross-functional relationships to obtain and to provide work support
  • Contribute to sustaining a competitive edge through external networking, benchmarking and representation on related forums
  • Apply a customer-centric approach that focuses on creating a positive experience for the customer by maximizing service and/or product offerings and building relationships
  • Ensure that the customer is at the centre of the business philosophy, operations and ideas .Provide input into, and implement, corporate governance, compliance, integrity and ethics policies in are of accountability to identify and manage risk exposure
  • Stays abreast of relevant industry risk management best practices and legislative amendments and suggests ways to leverage these to ensure continuous improvement
  • Creates risk awareness and manages audit findings
  • Participate in Group risk forums where required and cascades relevant information through team
  • Brainstorm, identify, implement and drive innovative best practice ideas within the organisation to ensure increased efficiencies
  • Create and participate in specialist communities of practice and represents the organisation at Group and industry level to share best practice insights and solutions
  • Drive strategic projects, change management and platform integration across operations
  • Leverage Group capability to exploit opportunities
  • Ensure and encourage adherence to an operational framework of policies and procedures
  • Execute defined business strategy by translating it into the business operations
  • Communicate policy modification, objective achievement progress and critical success factors to impacted stakeholders
  • Ensure the development and implementation of multiple practices in alignment with operational policy and procedural frameworks
  • Identify interconnected problems, determine its impact and use to develop best fit alternatives; driving best practice solutions
  • Be aware of, and responsive to local conditions Influence the development of appropriate organisational structures, capacity and delivery systems. Identify development needs and select effective solutions to address personal development gaps to facilitate self improvement
  • Develop and implement a personal development plan
  • Demonstrate a commitment to continuous personal improvement as a life-long learner and encourage the same in others
  • Share information and empower others to act Acts as a role model for continuous professional development in area of expertise
  • Lead a development culture where information regarding successes, issues, trends and ideas are actively shared
  • Build and sustain collaborative working relationships with relevant peers and stakeholders to achieve productivity synergies
  • Lead specialist communities of practice and contribute positively to own and organisational knowledge improvement

You will be an ideal candidate if you:

  • Minimum Qualification - Relevant B Degree in Analytics or Statistics  
  • Experience - 3 to 5 years' experience in a similar environment

You Will Have Access To:

  • Opportunities to network and collaborate.
  • Challenging Work
  • Opportunities to innovate.

We can be a match if you are: 

  • Good problem-solving skills
  • Analysis and attention to detail
  • Creative and innovative
  • Able to build relationships with stakeholders
  • Curious & courageous - you are driven by always wanting to know more and learn more and you are brave enough to
  • Obsessed with mastery - you know what it takes to become good at what you do and are constantly pushing yourself to do it.

#Post

#Fnb

#Li-Nn2

Are you interested to take the step? We look forward to engaging with you further. Apply now!

Job Details

Take note that applications will not be accepted on the below date and onwards, kindly submit applications ahead of the closing date indicated below.

05/10/25

All appointments will be made in line with FirstRand Group’s Employment Equity plan. The Bank supports the recruitment and advancement of individuals with disabilities. In order for us to fulfill this purpose, candidates can disclose their disability information on a voluntary basis. The Bank will keep this information confidential unless we are required by law to disclose this information to other parties.

Marketing Analytics Specialist

Office

1 First Place, Cnr Simmonds & Pritchard Streets, Johannesburg, 2001, South Africa

Full Time

September 30, 2025

company logo

FirstRand Corporate Centre

firstrand