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SEO Content Manager (iGaming)

Better Collective.com

Office

Kraków, Małopolskie, Poland

Full Time

We are looking for a Content Manager with strong SEO skills, to contribute to the success of our top performing sports betting websites on the Polish market.

The job is for a candidate in Krakow with a hybrid work setup, but remote applicants within Poland are also welcome

The Role

Your key objective will be the coordination, production, and SEO optimisation of high-class content that ranks in Google.You will become part of an international, highly skilled and dedicated team catering to various user groups in the broad field of sports betting and iGaming. You will take ownership and responsibility for the websites and products you are working on.

As Content Manager, You Will:

  • closely collaborate with our business development team in order to make sure we have the best deals in place with our partners
  • make sure your products / sites have the best interface, you will be able to collaborate with our CRO/UX team to optimise and push our engagement rate up
  • make sure your sites are technically performing
  • provide your own SEO insights to rank higher in Google.
  • coordinate the production of content for several of our top websites & create editorial plan
  • optimize content for SEO 
  • perform keyword studies and develop strategies to address different user groups
  • create new content based on business and market priorities
  • manage requests to freelancers/writers, proofread their work and provide feedback
  • regularly monitor KPIs (rankings, traffic, conversion) 
  • keep an overview of legal and competitive changes on the market

What we have to offer 

  • International Environment

  • High responsibility job where you will be able to innovate
  • Competitive salary and other benefits such as:
  • - Hybrid policy allowing you to WFH several days a week
  • - Lunch card
  • - Health insurance

Expected start date: as soon as possible.

Only applications submitted through our “Apply Now”-button will be reviewed.

Requirements

You have a keen eye for online content: your editing skills can breathe new life into any copy and your writing is impeccable. 

Your insights in analyzing with marketing tools (keyword studies, Analytics and Search Console) and optimizing user experience have been tried and tested. 

You can recognise yourself in most of the points here:

  • Speak (and write) English and Polish fluently
  • Master’s degree within the fields of Digital Marketing, Communications, Digital Strategy etc. (a plus but not compulsory)
  • Minimum 3 years relevant experience e.g. from a content role or in the field of digital marketing (including internships)
  • Wordpress Cms Experience

  • Team Player

  • SEO editing skills, and flair for proofreading on a variety of topics
  • UX sensibility in web-products
  • Excellent communication skills, both written and oral
  • Ability to handle multiple projects at once. 
  • Expected start date: as soon as possible.

SEO Content Manager (iGaming)

Office

Kraków, Małopolskie, Poland

Full Time

September 29, 2025

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Better Collective