Marketing Brand Manager
RMA Group Company Limited.com
Office
Phnom Penh, Phnom Penh, Cambodia
Full Time
Division: Hungry App
Department: Marketing
Reporting Line: Hungry's App General Manager
The Marketing Brand Manager's primary duty is the custodian of the HungryApp Brand.
He/she helps each HungryApp franchisee successfully create/execute go-to-market plans that build brand awareness, engage consumers, and drive conversions through thoughtful brand storytelling, data-driven insights with analytics, and creative innovation – all grounded in a consumer-centric integrated marketing approach.
Job Description
• Ensure the successful launch and live operations of monthly calendars in partnership with HAPP-franchisees, including the HungryApp innovations (Loyalty program, cloud kitchen, etc.)• Act as the day-to-day lead with HAPP-franchisees in reviewing marketing materials, providing insightful guidance/feedback, and managing/approving go-to-market plans, creative assets, and marketing activations• Leverage quantitative and qualitative insights with HAPP-franchisees to identify market opportunities that inform and help shape player personas/target audiences, positioning, go-to-market plans, creative development, and campaign activations• Analyse performance of marketing campaigns with HAPP-franchisees regularly to identify areas of optimization and make actionable recommendations• Deliver innovative and performance driven HAPP campaigns that extend reach, increase awareness, and result in meaningful brand deposits• Partner closely with internal cross-functional teams (Operations, EFG Food Franchisors, Legal, HR and more) to leverage their expertise throughout all stages of campaigns development.• Present marketing updates to Executives and Franchise Teams• Create marketing pitch decks, presentation materials, internal plans, campaigns’ results, achievements and learnings
Job Requirement
• Any degree or certification in Marketing • Past experience in F&B (Food & Beverage), Hospitality, FMCG (Fast-moving consumer goods) or any fast-changing industry would be appreciated
• 5-8+ years of experience in Marketing, offline/online brand execution (preferably within the F&B industry
• Travel to countries when possible and support via MS TeamsCambodia, Laos, Myanmar and other countries
Department: Marketing
Reporting Line: Hungry's App General Manager
The Marketing Brand Manager's primary duty is the custodian of the HungryApp Brand.
He/she helps each HungryApp franchisee successfully create/execute go-to-market plans that build brand awareness, engage consumers, and drive conversions through thoughtful brand storytelling, data-driven insights with analytics, and creative innovation – all grounded in a consumer-centric integrated marketing approach.
Job Description
• Ensure the successful launch and live operations of monthly calendars in partnership with HAPP-franchisees, including the HungryApp innovations (Loyalty program, cloud kitchen, etc.)• Act as the day-to-day lead with HAPP-franchisees in reviewing marketing materials, providing insightful guidance/feedback, and managing/approving go-to-market plans, creative assets, and marketing activations• Leverage quantitative and qualitative insights with HAPP-franchisees to identify market opportunities that inform and help shape player personas/target audiences, positioning, go-to-market plans, creative development, and campaign activations• Analyse performance of marketing campaigns with HAPP-franchisees regularly to identify areas of optimization and make actionable recommendations• Deliver innovative and performance driven HAPP campaigns that extend reach, increase awareness, and result in meaningful brand deposits• Partner closely with internal cross-functional teams (Operations, EFG Food Franchisors, Legal, HR and more) to leverage their expertise throughout all stages of campaigns development.• Present marketing updates to Executives and Franchise Teams• Create marketing pitch decks, presentation materials, internal plans, campaigns’ results, achievements and learnings
Job Requirement
• Any degree or certification in Marketing • Past experience in F&B (Food & Beverage), Hospitality, FMCG (Fast-moving consumer goods) or any fast-changing industry would be appreciated
• 5-8+ years of experience in Marketing, offline/online brand execution (preferably within the F&B industry
• Travel to countries when possible and support via MS TeamsCambodia, Laos, Myanmar and other countries
Marketing Brand Manager
Office
Phnom Penh, Phnom Penh, Cambodia
Full Time
September 28, 2025