SEO Specialist

Company Description

We are TBC - a technology driven company, powered by a courageous and purposeful team that creates customer-tailored services, products, and opportunities.  

Through innovation and technology, we fulfill our mission and make people’s lives easier. 

We’re here to support your growth and success - just believe in yourself. 

Job Description

• Develop optimization strategies that increase the company's website search engine results rankings 
• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI 
• Manage the expenses of SEO campaigns, staying on budget, estimating monthly costs and reconciling differences 
• Work with editorial and marketing teams to drive SEO in content creation and content marketing 
• Research and implement search engine optimization recommendations 
• Create and execute link building strategy 
• Determine measurable goals that demonstrate improvement in marketing efforts 
• Write compelling and high-quality website content, including blog posts and page descriptions to improve website search results 

Qualifications

• Experience with Google services, including Analytics and Webmaster Tools 
• Experience with Google’s Keyword Tool 
• A functional understanding of HTML and CSS 
• The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills 
• Proven success in link building and viral strategies 
• The ability to deploy an effective local and long-tail search strategy 
• A deep understanding of mobile strategy and how it relates to SEO 
• A solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO 
• Experience in building inbound organic search traffic and improving SERPs 
• A background in creating reports showing web analytics data and site evaluations 
• An up-to-date, working knowledge of current, past, and projected trends in the SEO industry 
• Familiarity with the SEO tools: semrush  

Additional Information

• Conduct page optimization for search engine marketing 
• Monitor daily performance metrics with SEO tools such as Google analytics to understand SEO strategy performance 
• Collaborate with others within the marketing department to manage SEO strategy 
• Perform ongoing keyword research, discovery and optimization for new SEO keywords to use throughout the company website and marketing materials 
• Closely collaborate with web development team to ensure SEO best practices are properly followed throughout website content 
• Change website architecture, content, linking and other factors to improve SEO positions for target keywords 

TBC processes the personal data of the candidate in order to determine the suitability of the candidate for the vacancy, in accordance with the requirements of the Law of Georgia on Personal Data Protection. Information about the candidate may also be processed to determine the suitability of the candidate for future vacancies. Information about the candidate is stored for a maximum of 3 years. In case you do not want further data processing, want to change or delete data, please follow the link and contact us through the communication channels located at the same link https://tbcbank.ge/en/privacy-policy

TBC shares its information with companies included in the TBC Bank Group PLC. Subsidiary companies also ensure personal data processing in accordance with the law. If you do not wish to share your data with TBC Group companies, please contact us at the same link https://tbcbank.ge/en/privacy-policy

TBC conducts the selection process of candidates in compliance with the requirements of the Law on the Elimination of All Forms of Discrimination and the principles of equal treatment of persons and eliminates discrimination against persons on any grounds.
If you see signs of discriminatory treatment, contact us: 032 2 27 27 27 *1998;

We will contact you only those who will pass the first stage of selection and will be granted candidate status.