Senior Social Media Manager

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role: Senior Social Media Manager

Location: New York, New York 

About The Role:

If you’ve ever left a brand comment so iconic it made the creator pin it — keep reading. 
 
We’re looking for a culturally fluent, voice-savvy, comment-section mastermind to join our team as Senior Social Media Manager for a Men's personal care brand. This role is built for someone who lives deep in the feed — watching TikToks instead of TV, knows when to be bold, when to be clever, and when to just let the feral flag fly — all while staying deeply, intentionally on-brand. You’ll be the front line of these brands across TikTok, Instagram, and beyond — leading community engagement, content calendar management, real-time platform strategy, and serving up voice-driven magic that feels fresh, human, and relevant. 

What You Will Be Doing:

• Curate brand-specific TikTok feeds daily to stay current with trends and culture.
• Craft engaging, scroll-stopping and on-brand comments on viral posts with perfect timing.
• Engage in real-time conversations that align with brand identity.
• Support and amplify creator and partner content to enhance reach.
• Oversee and manage the complete social content calendar.
• Develop community-driven content ideas collaboratively with teams.
• Write short-form content for various digital platforms, ensuring consistent brand voice.
• Provide feedback to creators ensuring brand tone and visual consistency.
• Track and present community engagement insights and trends weekly.
• Assist in maintaining organizational tools and managing basic platform operations.
• Collaborate with PR/legal on sensitive topics and issues.
• Identify and engage potential creators using social listening techniques.
• Support content creation initiatives, especially if skilled in on-camera roles or editing software.

What you need to be great in this role: 

• 2-5 years of experience in social media — with a sharp eye for voice, tone, and cultural nuance. 
• Deep knowledge of TikTok, Instagram, Pinterest, and YouTube — both as a user and as a strategist. 
• Strong passion for and deep understanding of men's sports and sports culture. 
• A natural communicator — you know how to turn comments into mini-brand moments and DMs into brand love. 
• Emotionally intelligent — you know when to be cheeky, when to be serious, and how to read the room. 
• Obsessed with skincare and haircare — you’ve got opinions, recs, and a shower shelf to prove it. 
• Comfortable with social scheduling tools, platform ops, and keeping things buttoned up behind the scenes. 
• Fluent in content trends, emerging creators, and comment-section goldmines. 
• At the time of this posting, the base salary for this position may range from $93,500.00 to $104,500.00. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package.

Req Id: 14528

#Li-Midsenior #Li-Fd1

• Our values shape everything we do: 
• Be Ambitious to succeed   
• Be Imaginative to push the boundaries of what’s possible   
• Be Inspirational to do groundbreaking work   
• Be always learning and listening to understand   
• Be Results-focused  to exceed expectations   
• Be actively pro-inclusive and anti-racist across our community, clients and creations  

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.