Brand Manager - ATL/BTL

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Develop and execute comprehensive branding strategies to promote Adani 
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Collaborate with cross-functional teams to ensure brand consistency and alignment with 
business objectives 
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Oversee the design and production of marketing collateral, ensuring adherence to brand 
guidelines 
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Monitor market trends and conduct competitive analysis to identify opportunities for 
brand enhancement 
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Manage external agencies and vendors to support branding initiatives 
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Analyze brand performance metrics and provide regular reports to senior management 
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Champion the Adani brand internally, ensuring employees understand and embody the 
brand values 
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Stay updated with industry best practices and emerging trends in brand management 
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Maximizing brand visibility and mileage through strategic management of corporate 
branding 
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Created unique identities for sub-brands and aligned them with their specific 
requirements 
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Ensure adherence to brand guidelines across all platforms and touchpoints 
 

Education Qualification 
list of 2 items
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Bachelor's degree in Marketing, Business Administration, or related field 
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Master's degree in Marketing or Business Administration preferred 
 

Experience 
list of 3 items
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5-10 years of proven experience in brand management 
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Demonstrated success in creating and implementing innovative branding strategies 
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Proven track record of driving brand awareness and market positioning