SEO Content Writer

SEO Content Writer is responsible for producing purposeful, informative, and high-quality, written content using best practices for SEO with the aim of increasing web traffic, performance, and engagement. Additionally, this position will be responsible for creating copy for both the marketing team and training programs. The ideal candidate will be analytical, motivated, and performance-driven. Individuals who are strategic, thorough, and have a desire to be a part of our growing organization are encouraged to apply.

SEO Content Writer responsibilities and essential job functions include, but are not limited to the following:

• Develop SEO content that is purposeful, informative, and high-quality, including blogging and other content as needed
• Collaborate with stakeholder’s company-wide to understand and align content to specific business goals
• Support and influence team goals including website traffic, performance, and engagement goals   
• Participate in collaborative discussions and contribute ideas to influence the SEO strategy 
• Utilize available analytics tools to assess content performance and identify new opportunities 
• Acquire and incorporate SEO strategies throughout written content 
• Evaluate competitors to compare performance and identify additional opportunities
• Responsible for supporting marketing and training content and copywriting

Qualifications, Knowledge, Skills, And Abilities:

• High school Diploma or GED required
• Bachelor’s degree in English, Journalism, Communication, or related field preferred
• 1-3 years of relevant experience in SEO preferred
• Experience working with SEO tools such as SEMrush, WordPress, Yoast, Google Analytics
• Ability to write in multiple styles: marketing, branding, formal, and journalistic.
• Excellent copywriting and editing skills; strong verbal communicator and presenter 
• Capability to produce short-form and long-form content across a variety of channels
• Ability to think creatively and work effectively to quickly changing priorities and processes 
• Self-directed and collaborative -- ability to work autonomously and as part of a team as needed 
• Ability to write 4K to 5K researched words each week
• Previous experience working in supply chain or transportation industry a plus
• Ability to read, write, and speak English fluently; Spanish is a plus

We empower business worldwide to ship smarter.
R+L Global Logistics strives to provide the best freight solutions and logistics services to our customers. We offer the highest quality domestic and international transportation services including Full Truckload (FTL), Intermodal/Rail, Expedited/Domestic Priority, Service to and from Mexico and Canada, Trade Show Logistics, Supply Chain Management, High Value/High Risk Cargo, Warehousing and Fulfillment, Value Added, Customs Brokerage and more.
We focus on customer requirements in order to meet the challenges of today’s business demands. Our ability to create solutions through a wide range of transportation outlets allows R+L Global Logistics to be the complete global transportation solution.
BENEFITS
R+L Global Logistics offers a comprehensive benefits package including Medical, Dental, Vision, Life & Disability Insurance, 401(k) Retirement Plan, PTO, Sick Time, Paid Holidays and Exclusive Employee vacation properties

R+L Global Logistics will provide equal employment opportunities to all applicants without regard to an applicant’s race, color, religion, sex, sexual orientation, gender, gender identity or expression, genetic information, national origin, age, veteran status, disability, or any other status protected by federal or state law. R+L Global Logistics will provide reasonable accommodations to allow an applicant to participate in the hiring process (e.g., accommodations for an assessment or job interview) if so requested. When completing this application, you may exclude information that would disclose or otherwise reference your race, religion, age, sex, genetic, veteran status, disability or any other status protected by federal or state law.