Performance Marketing Specialist (m/f/d)
Metro Markets GmbH.com
Office
Düsseldorf
Full Time
Online Marketplaces Have Never Been This Awesome.
As a Performance Marketing Specialist, you will be responsible for the success of paid campaigns across multiple markets, with a focus on efficiency, growth, and alignment to strategic goals. Working across a mix of digital channels, you will plan, optimize, and evaluate performance, contributing to both local and cross-market initiatives.
You will collaborate closely with stakeholders across the business, including Country Leads, Commercial teams, and our BI and Tech partners, while staying focused on results and impact.Key Responsibilities
- Plan, implement, and optimize digital campaigns across multiple performance marketing channels (e.g. Search, Display, Social), tailored to the needs of each market
- Develop and execute effective performance marketing strategies to meet business objectives and growth targets
- Manage budgets, monitor and analyze campaign performance (ROAS, CPO, CR, etc.), extract insights from the data, and drive continuous improvement
- Identify new opportunities to enhance performance and test new formats, tactics, or automation solutions
- Contribute to reporting design and process improvements to improve transparency and support better decision-making
- Stay up to date with the latest platform developments and industry trends to maintain a high standard of campaign excellence
- Collaborate with Country Leads and cross-functional teams (e.g. BI, Tech, Content) to ensure campaign alignment and smooth execution
You'Ve Got
- 2+ years of hands-on experience managing performance marketing campaigns in at least one major platform (e.g. Google Ads, Meta Ads), with solid knowledge of platform capabilities and limitations
- Strong understanding of performance marketing principles, including key metrics and the factors that influence them
- Strong analytical skills and confident use of Excel (formulas, pivot tables, etc.)
- Experience with Google Analytics and/or other web analytics tools is a plus
- Experience with product feed management or feed-based campaigns is a plus
- Ability to manage multiple priorities and take ownership of outcomes
- Solution-oriented mindset, strategic thinking, and the ability to connect campaign-level actions with broader business goals
- Fluent English (spoken and written)
We'Ve Got
- Innovative product and exciting career opportunities in an agile environment with a start-up mentality
- A diverse and vibrant international environment of 70+ different nationalities
- Flexible working hours and hybrid working with also flexible home office policy
- 30 days of vacation per year
- Full support from METRO Group – our mother company
- Metro Card for shopping at discounted rates & company discounts with renowned brands
- JobRad for commuting
- Health and wellbeing support
- Language courses subsidy for professional growth
- Attractive referral program
- Team events, MeetUps, and TechTalks
- And much more
Performance Marketing Specialist (m/f/d)
Office
Düsseldorf
Full Time
September 24, 2025