Senior Executive - Product & Revenue Strategy
JioStar.com
Office
Bengaluru
Full Time
About the team This role offers immense cross functional learning as it involves closely collaborating with multiple departments such as Sales, Content, Finance, Marketing & Operations. Drive the brand philosophy and sales/revenue strategy for the channels by optimizing channel inventory to maximise revenues. This will be done through various exercises, namely effective forecasting, planning, pricing and property integrations based on deep understanding of customer needs and patterns. The PRS Team is a key link between the Sales team and all other departments in the organisation, predominantly responsible for delivering growth in Pricing and Revenue through strategic decision making. The role is very critical in achievement of revenues, and since our product is finite, this role requires us to be dynamic, strategic and innovative at all times to ensure that we maximise the monetization of our assets by identifying the best client mix, setting right pricing benchmarks, innovating/proposing new assets, as well as having a complete hold over the portfolio / territory.
Key ResponsibilitiesStrategic / Policy related KRAs· Implementing the revenue strategy for the channel basis channel objectives, budget for the year, market scenario, competition, etc. to ensure the sales organization achieves overall revenue target·Develop deeper insight and understanding of the dynamic market requirements through advertiser/client interaction, propose solutions more suited to client needs, hence resulting in better monetization of advertising opportunities· Facilitate client and brand-wise spend monitoring on each channel in the cluster and on corresponding competitive channels, and evaluate competitive channel performance within and outside genre Operational / Process / Technology related KRAs·Building an understanding of the industry and clients through industry reports, trends, articles, BARC data to know plans of our key clients and categories to pre-empt the sales team for proactive pitching. ·Analyse market trends, Media performance versus Brand parameters and other critical trends.·Support creation of pitch and evaluation of the pitch of annual deals and mega deals·Deep understanding of macro-economic factors and industry trends·Identify key growth pillars, key categories and devise a GTM strategy·Engage with sales teams for ensuring revenue rationalization by tracking the funnel/pipeline for a healthy business and designing attractive packages for them to take to the market.·Providing frontline support through reporting and analytics - Equipping the sales team with data insights so they can handle queries from clients and media planners/buyers with confidence.·Evolve constantly on current methodologies & tools to incorporate new approaches to advertisers & sponsors· Work on comprehensive presentations for reviews as required·BI & Other Qualitative/Quantitative Reports -Generating relevant reports proactively using BI, BARC and other tools to enable sales team with relevant data points ·Identifying incremental revenue opportunities by upselling/bundling Financial Accountability / Commercial Impact·Execute FCT / non FCT elements that convert to higher revenue generation·Work with finance and PRS lead to develop annual budgets for respective channels as per company goals·Support creation of annual deals & monthly deals, monitoring channel performance within & outside Genre·Identify & highlight opportunities to CSP/ RH/CH
* Skills & Attributes for success· Business Acumen·Planning and organizing·Influencing Skills· Result Orientation·Negotiation Skills· Strong Excel Skills· BARC/YUMI expert
* Preferred Education & ExperienceMBA With 2+ years of post-qualification experience, preferably from Business consulting/ Strategy/ Media background
Key ResponsibilitiesStrategic / Policy related KRAs· Implementing the revenue strategy for the channel basis channel objectives, budget for the year, market scenario, competition, etc. to ensure the sales organization achieves overall revenue target·Develop deeper insight and understanding of the dynamic market requirements through advertiser/client interaction, propose solutions more suited to client needs, hence resulting in better monetization of advertising opportunities· Facilitate client and brand-wise spend monitoring on each channel in the cluster and on corresponding competitive channels, and evaluate competitive channel performance within and outside genre Operational / Process / Technology related KRAs·Building an understanding of the industry and clients through industry reports, trends, articles, BARC data to know plans of our key clients and categories to pre-empt the sales team for proactive pitching. ·Analyse market trends, Media performance versus Brand parameters and other critical trends.·Support creation of pitch and evaluation of the pitch of annual deals and mega deals·Deep understanding of macro-economic factors and industry trends·Identify key growth pillars, key categories and devise a GTM strategy·Engage with sales teams for ensuring revenue rationalization by tracking the funnel/pipeline for a healthy business and designing attractive packages for them to take to the market.·Providing frontline support through reporting and analytics - Equipping the sales team with data insights so they can handle queries from clients and media planners/buyers with confidence.·Evolve constantly on current methodologies & tools to incorporate new approaches to advertisers & sponsors· Work on comprehensive presentations for reviews as required·BI & Other Qualitative/Quantitative Reports -Generating relevant reports proactively using BI, BARC and other tools to enable sales team with relevant data points ·Identifying incremental revenue opportunities by upselling/bundling Financial Accountability / Commercial Impact·Execute FCT / non FCT elements that convert to higher revenue generation·Work with finance and PRS lead to develop annual budgets for respective channels as per company goals·Support creation of annual deals & monthly deals, monitoring channel performance within & outside Genre·Identify & highlight opportunities to CSP/ RH/CH
* Skills & Attributes for success· Business Acumen·Planning and organizing·Influencing Skills· Result Orientation·Negotiation Skills· Strong Excel Skills· BARC/YUMI expert
* Preferred Education & ExperienceMBA With 2+ years of post-qualification experience, preferably from Business consulting/ Strategy/ Media background
Senior Executive - Product & Revenue Strategy
Office
Bengaluru
Full Time
September 24, 2025