Real Estate PPC Specialist | ZR_27800_JOB

BruntWork.com

Hybrid

Remote

Full Time

This is a remote position.

Job Highlights:

Contract type: Independent Contractor
Schedule: Monday to Friday; 8:30am to 5:30pm Ontario CA time with one hour unpaid break

Role Overview

We are seeking a results-driven PPC Specialist to join our in-house marketing team. Reporting to the Digital Marketing Manager, this role will be responsible for managing and optimizing paid advertising campaigns across the client’s investment and property management divisions. The role will play a pivotal role in driving qualified leads, enhancing brand visibility, and ensuring cost-effective performance across multiple digital channels.

This is an opportunity to shape the next phase of our advertising strategy in a highly competitive Canadian market.
Responsibilities
Campaign Management

Plan, execute, and optimize PPC campaigns across Google, Meta, and LinkedIn Ads.
Drive campaigns for leasing, advisor awareness, HR recruiting, and investor education.

Lead Generation & Performance Optimization

Focus on generating qualified leads that convert into booked tours, advisor engagement, and candidate applications.
Optimize for top-of-page and impression share to maintain competitive positioning.

Analytics & Reporting

Track KPIs including cost per lead, impression share, appointment bookings, and ROI.
Deliver insights and recommendations to improve cost efficiency and campaign outcomes.

Collaboration

Work closely with Marketing, Leasing, HR, and Investments teams to align campaigns with business objectives.
Support content and creative teams with compelling ad copy and creative direction.

Market Awareness

Stay current with industry trends, competitor activity, and platform updates to maintain Centurion’s competitive edge.

Requirements

2–4 years of experience in paid media management, preferably within real estate, financial services, or related industries.
Proven ability to generate qualified leads and manage full-funnel PPC campaigns.
Expertise in Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager.
Strong understanding of impression share, top-of-page optimization, and bidding strategies.
Analytical skills with experience in Google Analytics and campaign reporting dashboards.
Strong communication, organization, and collaboration skills.
Google Ads certification (preferred).
Strong communication skills in English.

Benefits

Independent Contractor Perks:

HMO Coverage for eligible locations
Permanent Work from Home
Immediate Hiring
Steady Freelance Job

Please note that since this is a permanent work-from-home position and an “Independent Contractor” arrangement, the candidates must have their own computer and internet connection. They will handle their own benefits and taxes. The professional fees are on hourly rates and the rate depends on your performance in the application process.

ZR_27800_JOB