CRM Coordinator – Global CRM Support

Description

About Mcm

MCM (Modern Creation München) is a luxury lifestyle goods and fashion house founded in 1976 with an attitude defined by cultural Zeitgeist and German heritage. With a focus on functional innovation and a bold, aspirational spirit, MCM connects with a global audience across music, art, travel, and technology. Distributed in over 650 stores worldwide, MCM is driven to revolutionize classic design with futuristic materials for the 21st Century Global Nomad.

Position Overview

The CRM Coordinator will play a pivotal role in supporting MCM’s global CRM initiatives with a focus on North America, working closely with cross-functional and global teams. This hands-on role supports daily CRM operations including customer segmentation, maintaining data accuracy, and providing clienteling application assistance, while helping to build performance dashboards and track KPIs such as retention, reactivation, and campaign ROI. The CRM Coordinator will assist in executing targeted campaigns tied to product launches and seasonal promotions, partner with stores and customer service to incorporate client feedback, and help test and implement new integrations, tools, and processes. The ideal candidate thrives in a fast-paced, multicultural environment and is passionate about enhancing the client experience through data-driven strategies, cross-functional collaboration, and operational excellence.

Key Responsibilities

• Assist in managing day-to-day CRM operations, including customer segmentation, clienteling application support, retail store assistance, and database analysis.
• Maintain high standards of data quality and accuracy across CRM platforms, clienteling apps, and related systems.
• Build, update, and maintain CRM dashboards and performance reports to track KPIs such as retention, reactivation, and campaign ROI.
• Collaborate with cross-functional teams (e.g., product, analytics, merchandising, retail) to support targeted CRM campaigns aligned with product launches, seasonal promotions, and business objectives.
• Partner with global teams to ensure consistency, alignment with brand objectives, and achievement of strong CRM KPIs.
• Lead reporting and analytics, identifying opportunities for process improvements and optimization in sales workflows.
• Assist with vendor communication and ensure timely resolution of CRM or application-related issues.
• Conduct testing for new integrations, campaigns, and platform enhancements, providing hands-on system support for CRM and clienteling tools.
• Partner with stores and customer service teams to gather and integrate customer feedback into CRM strategies.
• Monitor CRM adoption rates, recommending strategies to drive engagement and operational efficiency.
• Coordinating initiatives across multiple NCSA markets with varying time zones and business needs
• Exposure to global luxury retail CRM strategies and multi-market campaign execution.
• Hands-on involvement in both operational and creative aspects of CRM, with opportunities to influence client engagement strategies.

Requirements

Job Requirements:

• Minimum 2 years’ experience in CRM, marketing operations, or related fields.
• Hands-on experience with Salesforce CRM, Excel, PowerPoint, and Proximity (or similar clienteling tools).
• Strong attention to detail with excellent data management skills.
• Advanced Excel and PowerPoint skills with the ability to create insightful, visually compelling reports and dashboards.
• Data-driven mindset with the ability to analyze customer behavior, evaluate campaign performance, and drive client retention strategies.
• Exceptional organizational skills with the ability to manage multiple priorities and deadlines.
• Strong interpersonal skills for working effectively across regions, time zones, and business functions.
• Quick learner who adapts well to change and thrives in a collaborative, high-energy team culture.
• Previous experience in retail or luxury fashion preferred.