Product Manager, Emergency Care Transport - UK&I

Work Flexibility: Field-based

Why Join Stryker?

Do you want to work for one of the world’s leading medical device organisations? Our aim is to make a difference to patients’ lives every day, delivering innovative products and technology to make healthcare better. We are committed to advancing healthcare. We have never been afraid to push forward and navigate the best paths for our clients and patients.

As a Product Manager, Emergency Care Transport UK&I you will develop specific marketing plans and activities for the specific products and product lines to establish, enhance or distinguish product placement within the competitive arena. Develop business plans and product positioning in the marketplace, oversee market research, monitor competitive activity and identify customer needs. Establish pricing strategies, work with engineering, manufacturing and sales to develop new products or enhance existing products/lines.

The workload will require the candidate to engage members of the Sales team to participate in projects.  Candidates with prior medical-industry sales or marketing experience, strong business acumen and the ability to show leadership to the sales team are encouraged to apply.

This role will require UK and Ireland travel and to stay away from home overnight on a regular basis for customer visits, conferences and educational events.  This person will be based from home however, regular visits to the head office in Newbury will be expected and occasional international travel. Overall travel expectation is 30%.

The link to the product portfolio is here: https://www.stryker.com/gb/en/portfolios/medical-surgical-equipment/emergency-patient-transport.html

What You Will Be Doing:

• Develop Commercialization / Annual Marketing Plans that demonstrate the size of the opportunity in growth areas and the tactics to deliver on the opportunity. Build a commercial Sales & Annual Marketing Plan alongside the Sales Leadership Team. Communicate plans with the sales team, regional marketing teams and division to ensure opportunities are well understood and key stakeholders are aligned to execution plans.
• Continually monitor market size, share and trends to make recommendations on market opportunity and strategic focus areas, and incorporate them into marketing strategy.
• Gain market insights through VOC with customers, KOLs and organizations. Translate insights into future business strategy, and proactively partner with the sales team to adjust marketing strategy based on changes to healthcare environments or new VOC
• Understand key competitors and their relative strengths/weaknesses
• Understand customer groups, including why customers buy the product or service approach for the product or portfolio
• Understand the different marketing channel strategies and associated business implications
• Track and report results/KPIs to leadership and sales
• Understand competitive dynamics in the market
• Articulate why the product or portfolio adds value or solves problems for the customer
• Create marketing strategies to understand, develop, and enhance the relationship between the customer and the product or portfolio
• Tie the business goal of the product or portfolio to the overall goal of Stryker
• Apply clinical knowledge in combination with technical knowledge to educate and articulate value
• Work closely with sales training to set the sales training strategy for the product or portfolio
• Provide analytical support to set price
• Articulate desired communications outcomes consistent with marketing strategy to MarCom team
• Establish short-range and long-range improvement goals for the product management team, and under guidance, develop action plans to achieve those goals

Who We Want:

• Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.
• Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.
• Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.
• Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.

What You Will Need:

• We are looking for an individual with 3+ years of either marketing and/or medical device sales experience
• Excellent presentation and interpersonal communications skills
• Strong analytical and problem-solving skills
• Ability to manage multiple projects while delivering on established timelines
• Ability to be persuasive in the absence of organizational authority
• Must be able to understand and work within complex interdivisional procedures and policies
• Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)
• A full, valid UK driver’s license.
• What do we offer in return?

We grow talent; we give you the opportunity to develop your career based on your strengths. Stryker is a career destination for engaged passionate and talented people who are driven to seek the innovation, growth and opportunity that only we offer.

We recognize achievement; we believe in rewarding our employees with competitive salaries and benefits packages and you will be rewarded additionally for over-achievement.

You will be provided with a comprehensive induction and on-boarding programme, including full product training and will receive ongoing coaching and personal development.

Who Are We?

Stryker is one of the world’s leading medical technology companies and together with our customers, we are driven to make healthcare better. The Company offers a diverse array of innovative medical technologies, including orthopaedics, medical and surgical, and neurotechnology & spine products to help people lead more active and more satisfying lives. Stryker products and services are available in over 100 countries around the world.  

For more information, please visit our website at www.stryker.com.

Travel Percentage: 30%