Demand & Supply Planning Manager

Hello, we’re SURI (Sustainable Rituals) — we’re on a mission to radically transform oral care for people and planet, with beautiful everyday essentials designed for life. 

For like-minded individuals who already believe in the power of sustainable choices, we aim to create personal care products that are more sustainable, beautiful, and convenient alternatives. We seek to continually push the boundaries of what is possible and invite honest conversation on our collective journey.

Since launching our sustainable sonic toothbrush in 2022, we’ve delighted over 300k customers across the UK, Europe and US. In doing so, SURI has risen to become the highest-rated electric toothbrush on Trustpilot, while achieving B-Corp certification and securing listings in major US and UK retailers. As well as garnering widespread media attention, SURI has also picked up numerous prestigious industry awards including The Grocer Startup of the Year, Red Dot Design Award, and the Marie Claire Sustainability Award.

We have a close-knit team of experts with a strong attention to detail and willingness to think differently. We’re now looking for someone to lead on all things demand and supply and be the guardian of our new IBP (Integrated Business Planning) process.

As Demand & Supply Planning Manager at SURI, you will bridge the gap between forecasting demand, managing supply, and safe-guarding product availability while controlling inventory costs. You’ll work closely with Finance, NPD, Channel Leads, Marketing, Operations and external Suppliers to drive accurate demand visibility, support launches, and optimize supply chain flow.

You will be instrumental in driving best in class processes, behaviours across teams, metrics and reporting that allow us to be agile whilst ensuring industry-leading product availability.

If this excites you and you are keen to shape SURI with us we’d be thrilled to hear from you!

Role & Responsibilities:

Demand Forecasting & Analysis 

• Build and maintain demand forecasts (rolling 12‑18 month horizon) by SKU, by channel (DTC, Amazon, Retail & others) by geo (UK & US but expanding).
• Incorporate inputs and insights from channel leads, marketing and NPD, including promotions, NPI,, seasonality, trends, and external market signals.
• Analyze past forecast performance, identify root causes of variances, and continually refine forecasting models, upskilling those around you. 

Supply Planning & Inventory Management

• Fully understand the E2E supply chain for each of our products, ensuring lead times, risks and opportunities for simplification and cost optimisation are a focus
• Work with suppliers and manufacturers to ensure supply plans are frequently shared to enable LTCP (long term capacity planning) and early visibility of risk.
• Balance and plan procurement to drive most cost effective COGs vs. availability
• Set, monitor and own all demand and supply parameters in all tools and systems
• Manage inventory across 3PLs and other locations aligned to inventory best practice and own all reporting and actions to mitigate, flag or action excess risk

New Product Launch & Lifecycle Management

• Work with NPD within the SURI Gate Process to coordinate forecast, PO placement and OTIF launch of new products into all channels and geos.
• Holistically manage all supply chain elements relating to product phase in / phase; end‑of‑life planning with no business or availability disruption the target.

Metrics & Reporting

• Define, track, and report KPIs such as product availability, forecast accuracy (MAPE), bias, inventory turnover, excess and aged stock. 
• Own all IBP-related reporting and system maintenance and produce dashboards / reports that enable proactive decision‑making for key stakeholders
• Own all product availability / OOS risk communications for SURI

Requirements

• 5+ years experience in a similar role ideally within FMCG / beauty / personal care sectors. A deep understanding of supply chain & operations end to end ecosystems.
• Successful track record of delivery in fast-paced scale‑ups / high growth businesses
• Strong analytical skills, proficiency with forecasting/statistical models and data/reporting
• Excellent commercial awareness and the impact your role play in business growth
• Excellent stakeholder management & communication skills with ability to influence all
• Comfortable working with both high level strategic planning and detailed execution

Benefits

• 25 days annual leave, plus bank holidays and an additional day for your birthday
• Flexible working hours
• Hybrid working - up to 2 days working from home each week
• Bupa Private Healthcare and Dental cover
• Income Protection and Life Assurance
• 1 Charity Day per year
• Central London offices- based in London Bridge; a stone’s throw from Borough Market
• 4x “Work from Anywhere” weeks, with no requirement to be in the office those weeks
• Access to our Employee Assistance Programme, which grants free therapy and coaching sessions to all staff
• Monthly social events, organised by different team members
• 5x free toothbrushes every year
• £1000 personal development budget each year, per employee
• Fantastic career opportunities; with the chance to grow as SURI does
• Ross Fridays; dreamed up by our Head of Commercial, Ross; a Ross Friday gives you the opportunity to finish at 3pm on a Friday of your choosing every month
• Fresh fruit and snack orders every week
• Cycle to Work scheme, and Electric Bike Cycle to Work scheme
• Regular product swaps with other fantastic companies

At SURI, we value diversity and welcome applicants from all backgrounds. We look for team members who will positively contribute to our dynamic, passionate culture and believe that an inclusive and diverse work environment is one in which we all thrive.

Please let us know if you require any reasonable adjustments to be made for the recruitment process.