Spanish Bilingual Social Media & Paid Ads Specialist | ZR_27759_JOB

This is a remote position.

Job Description

This is an exceptional opportunity to lead comprehensive social media strategy and paid advertising campaigns for a growing medical practice. You’ll have creative freedom to develop engaging bilingual content, manage multi-platform campaigns, and build meaningful connections with diverse communities. This role combines strategic thinking with hands-on content creation, offering significant growth potential and the chance to make a real impact in healthcare marketing while working with a supportive team that values professional development and quality work.

Responsibilities

• Create and edit compelling social media content including posts and videos (minimum 3-4 videos per week)
• Manage daily posting and engagement across multiple platforms (Instagram, Facebook, YouTube, LinkedIn, Meta)
• Develop and execute targeted paid advertising campaigns on Meta and other platforms
• Monitor audience engagement and respond to inquiries and comments in both English and Spanish
• Analyze competitor activities and provide strategic recommendations for growth
• Create culturally relevant content for both English and Spanish-speaking audiences
• Generate regular performance reports on social media growth and advertising campaign effectiveness
• Support basic administrative tasks including email management and calendar organization
• Develop email marketing campaigns and support blog content creation (preferred skills)

Requirements

• 3+ years of proven experience in social media management and paid advertising
• Native or fluent proficiency in both English and Spanish (written and spoken)
• Expertise in Meta Ads Manager, social media scheduling tools, and analytics platforms
• Strong video editing skills for creating engaging social media content
• Experience with content creation strategies, audience segmentation, and community management
• Excellent communication skills with ability to engage diverse cultural audiences
• Basic administrative and organizational capabilities
• HIPAA certification preferred for potential email marketing initiatives
• Self-motivated with ability to work independently while maintaining regular communication

• With HMO Coverage for eligible locations
• Permanent work from home
• Immediate hiring
• Steady freelance job