Founding Growth Lead (GTM & special projects)

This role is for one of our portfolio companies, not internally at Airtree. Your application will be reviewed by the founder, not an Airtree employee.

Airtree has recently invested in a stealth-mode startup on a mission to elevate how business leaders activate and nurture their most valuable asset: relationships. With an MVP already live and three accomplished founders in place, the company is now seeking a Founding Growth Lead to craft and execute its go-to-market strategy, alongside one of the co-founders/CEO. This is a rare ground-floor opportunity to shape marketing, partnerships, and growth experiments from day one.

Requirements

What You’Ll Own

This is not a narrow role. You’ll partner directly with the founders and be responsible for:

• shipping growth experiments,
• building marketing assets, and
• bringing our first distribution motions to life.

You’ll have say in shaping strategy, systems, and brand.

Early Initiatives:

• Launches
• Growth experiments
• Positioning and Copy
• Editorial level content engine
• Design partner funnel
• Partnerships & VIP onboarding
• Tracking & Metrics

Who We’Re Looking For

This is for someone who’s world-class, someone who built early before - or really wants to.

Preference:

• +2-6 years in startup ops, marketing, growth, GTM, or founder-associate roles
• Excellent writing: you know how to communicate with polish, clarity, and tone
• Able to move from blank page to live experiment in hours, not weeks
• Visual taste: unafraid of jumping into design software to create assets
• Comfortable in early-stage ambiguity, hungry for responsibility and speed
• High agency, high humility, and highly collaborative.
• Curious about how humans build enduring networks.

Bonus If:

• Messaging app or productivity tool GTM experience
• Previously managed GTM tech stacks (zapier, customer.io etc)
• Prior experience launching or growing a brand, product, or newsletter

What We Can Offer

• A true founding seat - building distribution from ground up
• Competitive Salary + meaningful equity
• Directly working with high velocity founding team obsessed with craft
• High exposure to building a premium prosumer product for top tier investors/operators
• Mentorship & community