Sr. Product Marketing Manager

Description

We’re looking for an Enterprise Sr. Product Marketing Manager to join our fast-growing team and help define how we tell our story in the rapidly evolving world of enterprise cloud storage. This individual will be a key player in shaping product positioning, developing compelling messaging, and enabling our go-to-market success across sales, partners, and customer-facing channels.

The ideal candidate is self-motivated, thrives in fast-paced startup environments, and has a proven ability to distil complex technology into clear, persuasive narratives. You’ll partner closely with product management, sales, and leadership to drive awareness, differentiation, and demand for our solutions.

How you will make an impact:

• Messaging & Positioning: Develop clear, compelling product positioning and messaging that differentiates our offerings in the cloud storage market.
• Content Creation: Create high-impact assets including solution briefs, whitepapers, blogs, case studies, presentations, and web copy.
• Sales Enablement: Equip sales teams with product positioning materials, tools, pitch decks, competitive intelligence, and training that drive pipeline and win rates.
• Go-to-Market Execution: Partner with Product, Marketing, and Sales Leadership to plan and execute product launches, campaigns, and events that drive revenue and product adoption. Measure, learn, and iterate based on qualitative and quantitative results.
• Market Insights: Conduct market, customer, and competitive research to inform messaging and strategy.
• Storytelling & Evangelism: Represent the company at conferences, webinars, and customer meetings with strong presentation skills and thought leadership.

You will excel at this role if:

• You have previous B2B enterprise software product experience and 5+ years working as a Product Marketing Manager.
• Experience in Cloud Computing, Infrastructure or Storage is required.
• You have exceptional writing skills with a portfolio of clear, compelling, and persuasive content.
• Strong presentation and communication skills, comfortable engaging with executives, customers, and industry audiences.
• You thrive on leveraging data - both qualitative and quantitative - to shape and refine your marketing efforts. You can assess the effectiveness of initiatives and communicate insights to leadership, fostering a culture of data-driven decision-making.
• Deep customer empathy fuels your passion for understanding customer needs, challenges, and motivations, ensuring our marketing strategies resonate and deliver value.
• You excel at orchestrating GTM campaigns and content that captivate our target audience. Your project management skills are second to none, enabling you to meticulously plan and execute campaigns and launches that achieve measurable success, backed by a robust strategy, competitive intelligence, and stellar content.
• Self-motivated and able to operate independently in a fast-paced, high-growth startup environment.
• Happy to travel to external meetings and events, and to internal summits. 
• Able to work in our Needham, MA office Tuesdays and Thursdays.

What Success Looks Like

• You’ve built a consistent, differentiated narrative that resonates with prospects, customers, partners, and analysts.
• Sales teams rely on your content and insights to win competitive deals.
• Customers, prospects, and the market clearly understand the value of our solutions.
• Product launches land with impact and measurable pipeline contribution

What We Have For You:

• Competitive Salary
• Equity
• 401 (k)
• Unlimited Paid Time Off
• Full Benefits: Medical, Dental, and Vision Insurance
• Company provided Life Insurance and Short-Term Disability as well as additional voluntary insurance elections
• FSA: Medical and Dependent Care

Silk recognizes that talent and potential come in all forms and that years of experience does not guarantee on-the-job success or leadership potential. Our hiring process involves recognizing a person’s achievements, skills & knowledge, and passion; not just check-marks next to a job description. If you have an interest in any of our roles, please do not hesitate to apply - we would be happy to speak with you.

Responsibilities

None

Requirements

None

About Silk

Silk makes it possible for organizations to cloud their way. 

Helping organizations win in the cloud is what we do. Our culture is who we are. We are empowered. We are positive thinkers. We think boldly and always speak our minds. We go big, or we go back to the drawing board. We work together as one, but we push each other to the limit. We turn customers into believers, attempt the impossible and play to win, but always as a team. These values have driven our growth and continue to fuel our aspirations. 

We are headquartered in Needham, Massachusetts with offices in Israel as well as team members across the world. If you are excited to work in a fast-paced environment with a team that values agility, collaboration, curiosity, and passion, we want to hear from you 

An Inclusive Place to Work 

Silk does not discriminate based on race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. Studies have found that people of color and women do not apply to jobs if they do not meet all the requirements. At Silk we are committed to empowering a diverse workforce. We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. 

More On Silk

Silk enables organizations to migrate and run their most complex business-critical applications in the public cloud while continuously optimizing performance, reliability, and costs. Silk’s data services eliminate the need to copy production data for Dev/Test teams, increasing their agility and enabling production data to be lleveraged for Generative AI. Silk leverages over 20 technology patents so customers can effortlessly unlock the full potential of the public cloud in a fraction of the time. Silk is headquartered outside of Boston, MA.