Head - Marketing & Branding

Develop and implement comprehensive marketing strategies to enhance brand positioning and drive customer engagement

Lead and manage all aspects of marketing campaigns, including ATL, BTL, and digital marketing initiatives

Collaborate with cross-functional teams to ensure alignment of marketing activities with business objectives

Analyze market trends and competitive landscape to identify opportunities for growth

Drive performance marketing efforts to optimize customer acquisition and retention

Oversee the development of marketing collateral and promotional materials

Monitor and report on marketing campaign performance, ROI, and KPIs

Manage a team of marketing professionals, providing guidance, mentorship, and support

Stay abreast of industry best practices and emerging trends in EdTech marketing

Bachelor's degree in Marketing, Business Administration, or related field

Master's degree in Marketing or MBA preferred