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Sales Development Representative Lead (SDR) - North America

Vitesse PSP.com

90k - 100k USD/year

Office

New York, New York, United States

Full Time

Formed in 2014 by a team of proven FinTech entrepreneurs, we are an FCA regulated payments business that is driven to be the payment partner of choice for the insurance market, by providing global payment services and treasury optimisation.  Operating one of the largest domestic banking and payment settlement networks in the world, we give our customers direct access to more than 170 countries and territories, covering over 110 currencies. Through a single integration, insurers can use this network to pay claims in as fast as 45 seconds, delivering a better customer experience to their claimants.  Our market-leading treasury optimisation service brings complete control and transparency to insurers and allows them to have their money in the right place, at the right time, to make that all important payment - fast, and when their customers need it most.   

With now over 250 employees across Europe and our London headquarters, $93m series C funding in 2024 in the bag and approaching £8bn in processed transactions, we are only just getting started.The sales team at Vitesse is in charge of expanding our customer-base and really growing the book of business. As our Sales Development Representative Lead (SDR), you are someone who is enthusiastic about learning the fundamentals of sales, finding qualified prospects and helping bring onboard big-ticket accounts with growth potential. 

The SDR at Vitesse is responsible for establishing and building new client relationships by significantly scaling outreach activities to prospective customers, utilising sales enablement platforms and strategies to ensure timely engagement with non-qualified leads. Our SDR  Lead will act as an SDR on a day-to-day basis and help coordinate the activities of the SDR team in the US reporting directly into the Head of Sales for the North America, with potential for growth. 

You will be responsible for building a pipeline of qualified leads to be actioned and converted to opportunity stage by the US sales team. The scope of the role entails working closely with marketing and sales to efficiently action new leads. You will also help define the tools and processes for the US SDR team, and coordinate interactions with the Marketing team. As a player manager, you will not only play a key role in contributing to building qualified leads but also have management oversight of the team.  

Responsibilities

  • Ownership of the engagement lifecycle from prospecting through to qualified lead generation. 
  • Deliver against a business converted lead target to achieve the growth aspirations of Vitesse with a focus on decreasing time from initial engagement to revenue generation. 
  • Ongoing ownership and development of the early stage of the client relationship, prior to handing over to the Sales Team. 
  • Working closely with Sales Operations by converting cold into qualified leads and providing input to the lead generation process to bolster the longer-term sales pipeline. 
  • Gathering / understanding industry intelligence and client requirements to support the Sales Team in continual development of our prospect Value Proposition. 
  • Working in partnership with the Sales Team to ensure we understand what is most important to our target personas, which verticals are most important to Vitesse and how to maximise our targeting footprint. 
  • Leverage outbound lead campaigns including cold calling, email, and social media to qualify potential B2B sales prospects. 
  • Use Salesforce and other sales tools, build prospect lists, craft outbound messaging, and sharing results with the larger sales team. 
  • Initiate sales engagements with key decision makers at target companies to build Sales Team pipeline. 
  • Learn and maintain in-depth knowledge of the Vitesse platform, insurance industry trends, and competition. 
  • Oversee team management by distributing workload effectively, conducting regular 1-2-1s, and driving performance through coaching, feedback, and clear goal-setting. 

Requirements

What you need to succeed 

  • 2+ years’ experience in prospect engagement, and pipeline generation, ideally within an SDR, BDR or lead generation function. 
  • Excellent oral and written communication skills.  
  • You should be a people person with a proven track record of establishing and building strong client relationships. 
  • Knowledge and understanding of working databases and efficient data processing. 
  • Knowledge of Salesforce and key tools such as Hubspot, Apollo, ZoomInfo, Outreach, SalesLoft, Gong, and/or others. 
  • Knowledge of the Insurance or Payments industry will be considered a +Plus. 
  • Demonstrated ability to be proactive, and self-driven. 
  • A team player, with the ability to relate well with co-workers, customers and partners and other stakeholders. 
  • Proven team management experience is essential for this role.  
  • Passion for start-ups with a mentality to get your hands dirty. You will be expected to provide live feedback on improvements to propositions, internal processes and ways of working. 
  • Desire to have a great time in a hard-working yet casual environment! 

Benefits

  • 2 days of volunteering leave
  • Recruitment referral fees of $1,000
  • Medical Insurance
  • Basic life & AD&D insurance
  • Access to our mental health therapy partner Oliva wellbeing platform.
  • Sabbatical – after 5 years
  • Addition day’s annual leave
  • Sick Leave – 5 days
  • Annual leave – 20 days
  • Maternity leave
  • Paternity leave
  • Voluntary Critical Illness and accident Insurance (employee paid)
  • Employee Assistance Program
  • Ongoing learning & development
  • Commuter Benefits

Competitive Salary: $90,000 - $100,000

We offer a hybrid work approach with 3 days in the office. 

We are an Equal Opportunity Employer  

We are committed to creating an inclusive environment that enables everyone to perform at their best, where we recognise the rights of all individuals to mutual respect and where there is an   unbiased acceptance of others. Our policies and practices aim to promote an environment that is free from all forms of Unfair discrimination and values the diversity of all people. At the heart of our policy, we seek to treat people fairly and with dignity and respect.  

Sales Development Representative Lead (SDR) - North America

Office

New York, New York, United States

Full Time

90k - 100k USD/year

September 22, 2025

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Vitesse PSP

VitessePSP