Product Marketing Manager

Description

Embark on an extraordinary journey with us at Innovative Skincare, home of the renowned iS CLINICAL cosmeceutical brand. We are not just about creating groundbreaking skincare products; we are about creating chemistry that extends beyond the lab – a dynamic synergy between our products and our people.

At Innovative Skincare, we believe in a unique formula: the perfect blend of professional expertise and cultural harmony. This philosophy fuels our brand’s continuous growth and empowers each member of our team. We are more than a company; we are a community bound by passion, dedication, and a deep love for what we do, crafting an atmosphere that is as vibrant and energizing as our products.

Who we are: Discover a world where skincare innovation meets scientific excellence at Innovative Skincare, a globally acclaimed leader in high-performance cosmeceuticals. Our journey is rooted in the relentless pursuit of creating skincare products that are not only effective but transformative. At the heart of our brand is the iS CLINICAL line, renowned for its fusion of nature’s finest ingredients with cutting-edge science. We are driven by a deep understanding of skin biology and a passion for unlocking the secrets of skin health and rejuvenation.

Our ethos is built on the pillars of innovation, integrity, and excellence. Our team members at Innovative Skincare are part of a company that is shaping the future of skincare, where your work contributes to the well-being and confidence of people globally. Join us and be a part of this exciting alchemy where your talent meets our vision, creating a world of pure chemistry!

Role: We are seeking a detail-oriented, execution-focused Product Brand Marketing Manager to drive the development, launch, and lifecycle support of professional-grade skincare products. This role is ideal for a marketing professional who thrives on cross-functional coordination, deadline-driven execution, and deep understanding of the needs of skincare professionals. You will manage key projects that include the end-to-end go-to-market (concept to launch) process, ensuring that new and existing products are delivered to market on time, with consistency, clarity, and commercial impact. 

This reports to VP of Global Marketing and will work from our Burbank, CA HQ.

Duties And Responsibilities:

• Lead cross-functional project management for all product launches, ensuring timelines, milestones, and deliverables are met.
• Develop and manage detailed marketing launch timeline, including critical path tracking for product, creative, education, and sales milestones.
• Act as the central point of contact between Product Development, Regulatory, Packaging, Sales, Creative, and Education teams.
• Drive launch support materials project asset management across departments and ensure stakeholders are aligned from pre-launch through post-launch timelines and content.
• Ensure all marketing materials support the needs of skincare professionals, including treatment protocols, educational tools, and in-clinic support through POP display and visual merchandising support.
• Collaborate closely with the Education team to develop product marketing is consistent with education materials and training content including usage guides, comparison charts and launch content tailored to professionals.
• Work with copywriter, regulatory and VP of marketing in the coordination and development of product-related assets: packaging copy, claims language, clinical studies and core messaging.
• Manage creative briefing processes and timelines to ensure all launch and marketing materials are delivered on time and aligned with brand standards.
• Ensure messaging is scientifically sound, compliant, and resonates with both professionals and consumers.
• Oversee promotions and support focuses for seasonal campaigns and promotions, merchandising updates, PR collateral and other marketing material support as needed for B2B2C sell through support.
• Track product launch performance, coordinating with sales, operations, and marketing teams to make data / sales informed adjustments.

Qualifications:

• 5-7+ years of experience in product marketing or brand management, ideally within professional skincare, beauty, or health & wellness.
• Proven success in launching products on time in a structured, cross-functional environment.
• Strong understanding of professional skincare markets and the needs of estheticians, dermatologists, and med-spas.
• Demonstrated ability to juggle multiple projects, track timelines, and drive operational efficiency across teams.
• Excellent communication, coordination, and follow-through skills.
• Familiarity with clinical claims, regulatory requirements, and professional education content a plus.
• Highly organized and process-driven with a bias for action.
• Project management tools (e.g., Wrike, Smartsheet as well as Microsoft office)
• Experience cross functional collaborating with Education, Sales, Regulatory, and Operations t team
• Excellent communication and interpersonal skills.
• Deadline driven + ability to manage multiple projects and prioritize tasks effectively.
• Detail-oriented with strong organizational skills.
• Ability to work independently and as part of a team.
• Consistently staying up to date on marketing, product/ingredient and packaging trends and technologies.

Our company is dedicated to providing equal employment opportunities and embraces diversity and inclusion in our workplace. All eligible candidates will be considered for employment without bias towards their race, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetic information, disability, age, or veteran status.

Following the Fair Chance Initiative for Hiring Ordinance, our hiring process is inclusive of candidates with criminal histories, ensuring fairness and equality in accordance with California's employment laws.

Adhering to the requirements of California's law on salary transparency, the salary bracket for this role is set between $95,000.00 and $110,000.00 annually. The offered salary may be adjusted based on various factors such as the applicant's qualifications, skills, and professional experience.

Benefits: Dental, Vision, Health, 401k, Paid Time Off, HSA, FSA

Essential Duties

None

Requirements

None

Notices

None