Performance Marketing Executive

Role Ovo-View

• Team: Direct to Consumer
• Location: Hub Based - Hybrid for all
• Salary banding:  £30,000 -£43,000
• Experience: Mid-level
• Working pattern: Full-Time
• Reporting to: Senior Performance Marketing Manager
• Sponsorship: Unfortunately we are unable to offer sponsorship for this role.
• This role in 3 words: Strategic, analytical, collaborative

Top 3 qualities for this role: Results driven, strong communicator, organised

Where You’Ll Work:

Depending on the needs of your business area, we expect hub based people to be in the office at least once a week, and to go to OVO Connection events in-person. 

You’ll be assigned to the closest one of our three hub offices, Bristol, Glasgow, or London; unless your role requires field-based work. Each hub has accessible spaces to park your laptop, is designed to inspire people, help them connect and bring big ideas to life.

Everyone Belongs At Ovo:

At OVO, we are on a mission to solve one of humanity's biggest challenges, the climate crisis. And we know it takes all of us to change the world. That's why we need diverse people from all abilities, gender identities, ethnicities, ages, sexual orientations, life experiences and backgrounds to join us.

Teamworking For The Planet:

Everything we do here spins around Plan Zero. So, naturally, the team you’ll be joining plays a gigantic role in making that happen. Here’s how:

Bringing energy conscious creative and campaigns to life, optimising audiences and ensuring new customers understand the positive environmental impact of choosing OVO as their energy supplier.

This Role In A Nutshell:

Working with Senior Performance Marketing Managers within OVO’s Direct to Consumer team to think creatively and strategically to deliver performance activity that achieves set targets, delivering growth within the OVO target audience across key performance marketing channels.

Your Key Outcomes Will Be:

• Work with Senior Performance Marketing Managers to drive qualified traffic growth achieving target return on ad spend (ROAS) and cost-per-acquisition (CPA); through campaign execution and conversion improvement. Areas of focus include paid search, paid social and affiliates.
• Collaborate with the creative team to develop high-performing ads optimised for each platform.
• Develop test & learn methodology for campaign creative.
• Deliver actionable insights and tactical direction to agency partners through analysis of keyword performance, competitor landscape, creative analysis and audience segmentation data.
• Bring conversion rate optimisation tests to life on assigned performance landing pages, understanding the success/failure metrics and executing a continuous test and learn approach.
• Support the wider team with POs and invoicing, helping to ensure the business is held accountable for spend within budget.
• Facilitate collaboration between agency and internal creative teams to produce high-performing ad creatives that meet brand standards and performance benchmarks.
• Maintain competitive advantage by staying informed on platform updates, new advertising opportunities, and industry trends to help guide strategy and execution.
• Build strong relationships with stakeholders across OVO functions, and with agency partners.

You’ll be a successful Performance Marketing Executive at OVO if you…

• Are customer obsessed
• Have experience running campaigns across the performance marketing mix; including paid search and social through native platforms, as well as affiliate marketing.
• Are able to analyse performance insights and optimise campaigns accordingly; MixPanel and GA4 experience a bonus
• Are a motivated individual who is a self starter
• Can take complex problems and break them down to solve them
• Have experience with brief writing, campaign planning
• Are comfortable with ambiguity and a fast pace
• Are an excellent communicator and are confident sharing your opinion to wider stakeholders

Let’s talk about what’s in it for you

We’ll pay you between £30,000 and £43,000, depending on your specific skills and experience.

We keep our pay ranges broad on purpose to give us, and you, flexibility to match your experience to our zero carbon mission.

You’ll be eligible for an on-target bonus of 15%. We have one OVO bonus plan that focuses on the collective performance of our people to deliver our Plan Zero goal. 

We also offer plenty of green benefits and progressive policies to help you feel like you belong at OVO…and there’s flex pay. We'll give you 9% Flex Pay on top of your salary – 4% of this is auto enrolled into your pension, and the remaining 5% is yours to do what you like with. You can use this to buy from our extensive range of flexible benefits, including our green benefits which we've put at the heart of our offering, add to your pension or even take it as cash.

Here’s a taster of what’s on offer: 

For starters, you’ll get 34 days of holiday (including bank holidays).

For your health
With benefits like a healthcare cash plan or private medical insurance depending on your career level, critical illness cover, life assurance, health assessments, and more

For your wellbeing
With gym membership, travel insurance, workplace ISA, will writing services, dental insurance, and more

For your lifestyle
With extra holiday buying, discount dining, home & tech loans, and supporting your favourite charities with give-as-you-earn donations

For your home 
Get up to £400 towards any OVO Energy plan, plus great discounts on solar, smart thermostats and EV chargers

For your commute
Nab a great deal on ultra-low emission car leasing, plus our cycle to work scheme and public transport season ticket loans

Want to hear about our full range of flexible benefits and progressive people policies? Our People Team can tell you everything you need to know.

For Your Belonging

To find better ways to support our people, we need to listen to each other’s experiences and find ways to build a truly inclusive and diverse workplace. As part of this, we have 8 Belonging Networks at OVO. Led by our people, for our people - so when you join OVO, you can play a part - big or small - with any of the Networks. It's up to you.

Oh, and one last thing...

We’d be thrilled if you tick off all our boxes, yet we also believe it’s just as important we tick off all of yours. And if you think you have most of what we’re looking for but not every single thing, go ahead and hit apply. We’d still love to hear from you!

If you have any additional requirements, there’s a space to let us know on the application form; we want to make the process as easy and comfortable for you as possible.