Content Marketing & Integration Associate

The NFL is seeking a Content Marketing Associate to join the Content Marketing & Integration team. This role will be responsible for managing and overseeing the day-to-day workflow of strategic original content production supporting the NFL prioritized growth areas, with a key focus on Flag Football (Youth through Olympic level) and International storytelling.  The branded storytelling consists of both short form “social & digital first” content and long form/1-Hour program specials for multi-platform distribution including for air across Broadcast Network partners. This role is also responsible for leading and managing all live in-show integration of NFL Marketing promotional messaging across NFL Network studio shows while supporting marketing integration alignment for other NFL O&O platforms. This integration messaging and assets support all areas of the NFL business including all tentpole events, cause initiatives, NFL Network programming and more.

This job posting is for a position with one of the NFL’s third-party agency partners that provides services to the NFL, based onsite five days a week. 

Responsibilities:

• Manage production and go-to market timelines, creative deliverables and asset distribution to internal and external partners.
• Manage relationships with 3rd party vendors during on-boarding and project execution, ensuring smooth collaboration and adherence to contractual agreements, budgets and deadlines.
• Work cross-functionally as the Marketing lead and point of contact for the integration of all prioritized Marketing messaging initiatives across NFL O&O Channels including NFL Social & Digital and NFL Network shows such as Good Morning Football, Insiders, GameDay Morning.
• Produce, write and distribute NFL Marketing in-show promotional assets: Host copy, talking points, video, graphics and more. This also often includes integrations such as guest bookings segments of Flag athletes or collab merchandise integration segments.
• Own and manage promotional prioritization grids which NFLN producers rely on daily for clear Marketing prioritization and direction/guidance for most effective integration execution year-round.
• Create meeting agendas, recaps and lead the CMI team’s update communication cross-org with internal stakeholders and external partners
• Collaborate with Executive Producers, Producers, Directors, internal stakeholders, external vendors and partners to ensure on point execution, messaging, of all aspects of asset creation and delivery.
• Plan and manage on-location production logistics for all Flag Football and other key initiative remote shoots which includes multi-day, multi-camera shoots with a large amount of interview subjects, specialty shoots, capturing live game action broll, across the U.S. and Internationally.
• Production management responsibilities include credentialing, location scouting, location booking, shoot day logistics, shoot schedules, distributing call sheets, handling communication with location representatives and more
• Lead and facilitate pre-interviews with talent and players to ensure smooth workflow once on site.
• Be up to date and knowledgeable of key industry trends, talent and Flag Football stars. Grow, foster, and manage working relationships​ across the Flag community.

Requirements:

• Degree in Marketing, Communications or Content Production is preferable
• Must have strong organization and communication skills
• 3-5+ years minimum related experience required
• Job responsibilities require some travel potentially during NFL Flag Championships, College Flag Champs, IFAF Champs, Feature shoots and NFL Tentpole events.
• Occasional weekend and holiday hours as needed per project
• Experience and expertise with Power Point slide presentation building

Other Key Attributes / Characteristics:

• Expert knowledge of workflow, formats, and specs for broadcast, social and digital marketing assets.
• Thorough knowledge of the NFL and associated events and storylines.
• Extensive experience working in fast-paced creative environments.
• Experience working with various project management tools and software
• Ability to multi-task, manage simultaneous creative requests and deadlines, and perform in high pressure situations.
• High attention to detail and resourcefulness.
• This person has a strategic and creative mindset who is self-starting and manages projects and initiatives with minimal direction.
• Possess excellent interpersonal, communication, and teamwork skills.
• Promotes a culture of positivity, teamwork, collaboration, creativity, innovation, and enthusiasm.
• Most importantly, this person needs to be highly organized, efficient, and eager to go the extra mile on every initiative.

Terms / Expected Hours of Work

• 40+ hours per week in office
• This job posting is for a position with one of the NFL’s third-party agency partners that provides services to the NFL. The individual selected for this role will be an employee of that third-party agency and not the NFL. All compensation, benefits, and other terms and conditions of employment are handled by the agency. The assignment to provide services to the NFL will be limited in duration but may be extended for an additional period by agreement between the NFL and the agency.

Salary / Pay Range

This job posting contains a pay range, which represents the range of salaries or hourly rates that the NFL believes, in good faith, at the time of this posting that it might be willing to pay for the posted job in the location(s) specified. The NFL expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would the NFL consider paying a salary or rate near the higher end of the range.

Salary $30—$40 USD

At the NFL, in-person work at our offices is a top priority because it allows us to collaborate more effectively, build stronger connections, and maintain the culture that drives our success. This role requires onsite presence at an NFL office or stadium location, and remote and/or hybrid working options are not offered.

NO RELOCATION ASSISTANCE WILL BE PROVIDED.

The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws. 

Who We Are:

Nfl Core Values:

• Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution.
• Integrity: We do what's right, even when it's tough. We hold ourselves accountable and always follow through.
• Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.
• Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.

Nfl Leadership Attributes:

• Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.
• Execute: We take action with precision, delivering results that drive our goals forward.
• Inspire: We motivate others through vision, energy, and a commitment to excellence.
• Live Our Values: We embody our core principles in every decision and action.
• Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.
• Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact

Who You Are:

Talent Attributes:   What we expect for our employees:

• Embody an enthusiastic, proactive can-do attitude 
• Embrace grit, free from ego or entitlement
• Excel as a relationship builder, with the ability to influence
• Eager learner, driven by passion rather than just ambition
• Encompasses an incredible work ethic with an agile mindset