Senior Analyst, Product Marketing

It's fun to work in a company where people truly BELIEVE in what they're doing!

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Job Description

• - Plan and execute CRM and loyalty engagements, campaign planning, launch strategy, and ongoing optimization
• - Measure, monitor, evaluate and refine CRM programs to improve the efficiency and effectiveness of marketing campaigns and increasing revenue
• - Manage end-to-end segmentation, automation, optimisation, personalization, and reporting of the user lifecycle
• - Drive platform retention, loyalty, engagement, and usage metrics (e.g. DAU/MAU, purchases)
• - Analyze and enhance CRM initiatives through A/B testing

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Requirements

• - Minimum 3 years of experience in CRM, growth marketing, or customer analytics roles
• - Proficient in delivering campaigns and managing automation with rigorous A/B testing
• - Excellent project management and communication skills
• - Demonstrates a strong sense of ownership, responsibility, and commitment
• - Familiarity with CRM software (e.g. Braze, SFMC) is a plus
• - Experience in HTML is a plus

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If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!