TikTok Shop -Creator Business Development & Incubation Manager
TikTok.com
Office
Los Angeles, California, United States
Full Time
About the Team
The global eCommerce US operation team aims to deliver high quality products together with a unique customer experience via TikTok. The role is responsible for building the TikTok Ecommerce partnership for the TikTok e-commerce business in the US. With more than 1 billion loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join us to build an e-commerce ecosystem that is innovative, secure and intuitive for our users together.
Job Summary:
We are seeking a passionate and results-driven Creator Business Development & Incubation Manager to identify, onboard, and nurture relationships with creators and influencers. In this role, you will play a pivotal part in driving growth by expanding our creator community and fostering strategic partnerships. You will be responsible for working with our cross-functional partners to develop innovative strategies to support creators in achieving their goals while aligning their efforts with the platform's objectives.
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Key Responsibilities:
Creator Recruitment & Onboarding:
- Identify and engage emerging and established creators/influencers to join our platform.
- Develop and execute personalized and scaled outreach campaigns to attract top talent.
- Lead the onboarding processes, ensuring a seamless experience for new creators.
Relationship Management:
- Serve as the primary point of contact for a portfolio of creators/influencers.
- Build and maintain strong relationships, providing support and resources to maximize their success.
- Regularly communicate platform updates, monetization opportunities, and best practices.
- Equip creators with the fundamental knowledge to be successful on TikTok Shop.
Strategic Growth Initiatives:
- Design and implement programs to drive creator growth and retention.
- Collaborate with cross-functional teams to improve tools and features that enhance the creator experience.
- Identify trends in the creator economy and propose initiatives to stay ahead of industry developments.
Partnership Development:
- Facilitate collaborations between creators and brands, fostering mutually beneficial opportunities.
- Work with the category, global key accounts and marketing teams to design campaigns that amplify our onboarding initiatives.
Performance Analytics:
- Track and analyze key performance metrics for creators and campaigns to drive future performance.
- Provide actionable insights to optimize growth strategies and monetization efforts.
- Deliver regular reports to internal stakeholders on creator ecosystem performance.
The global eCommerce US operation team aims to deliver high quality products together with a unique customer experience via TikTok. The role is responsible for building the TikTok Ecommerce partnership for the TikTok e-commerce business in the US. With more than 1 billion loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join us to build an e-commerce ecosystem that is innovative, secure and intuitive for our users together.
Job Summary:
We are seeking a passionate and results-driven Creator Business Development & Incubation Manager to identify, onboard, and nurture relationships with creators and influencers. In this role, you will play a pivotal part in driving growth by expanding our creator community and fostering strategic partnerships. You will be responsible for working with our cross-functional partners to develop innovative strategies to support creators in achieving their goals while aligning their efforts with the platform's objectives.
---
Key Responsibilities:
Creator Recruitment & Onboarding:
- Identify and engage emerging and established creators/influencers to join our platform.
- Develop and execute personalized and scaled outreach campaigns to attract top talent.
- Lead the onboarding processes, ensuring a seamless experience for new creators.
Relationship Management:
- Serve as the primary point of contact for a portfolio of creators/influencers.
- Build and maintain strong relationships, providing support and resources to maximize their success.
- Regularly communicate platform updates, monetization opportunities, and best practices.
- Equip creators with the fundamental knowledge to be successful on TikTok Shop.
Strategic Growth Initiatives:
- Design and implement programs to drive creator growth and retention.
- Collaborate with cross-functional teams to improve tools and features that enhance the creator experience.
- Identify trends in the creator economy and propose initiatives to stay ahead of industry developments.
Partnership Development:
- Facilitate collaborations between creators and brands, fostering mutually beneficial opportunities.
- Work with the category, global key accounts and marketing teams to design campaigns that amplify our onboarding initiatives.
Performance Analytics:
- Track and analyze key performance metrics for creators and campaigns to drive future performance.
- Provide actionable insights to optimize growth strategies and monetization efforts.
- Deliver regular reports to internal stakeholders on creator ecosystem performance.
TikTok Shop -Creator Business Development & Incubation Manager
Office
Los Angeles, California, United States
Full Time
September 19, 2025