Senior Marketing Manager / Marketing Lead - LEGO Disney

Job Description

Are you an aspiring people leader and strong 360 marketeer, eager to bring Disney’s iconic stories and characters to life through the magic of LEGO bricks? In this role you’ll be at the forefront of shaping our marketing strategy and portfolio, collaborating with a top-tier IP partner to build unforgettable experiences for fans of all ages around the globe.

No relocation assistance is offered for this position.

Core Responsibilities

• Lead and drive the marketing business and communications agenda as well as the collaboration with IP Partner
• Create overall vision and long-term strategic direction in partnership with the Head of Product and Project Lead Team
• As a member of the cross-functional lead team, ensure that the marketing agenda is integrated to the wider project team
• Play a huge role in shaping the portfolio and marketing strategy for coming years
• As functioning marketing team lead drive coordination and prioritization of all marketing tasks while setting the direction and aspiration for the team
• Support the marketing team through strategic and functional sparring on business case, assortment- and communications development ensuring a red thread from strategy to execution
• Lead and drive the commercial agenda in close collaboration with the Head of Product, IP partner and markets
• Drive select key marketing projects

Play your part in our team succeeding

The IP Team is a part of PG Core Business with the ambition of celebrating fandom in the best way possible by designing experiences and marketing toolboxes that are relevant for the target audiences. Leveraging the power of IPs, allows us to be relevant for fans that might not have considered playing with LEGO Products

Being a part of the IP Lead team, the Senior Marketing Manager plays a pivotal role in creating the best experiences for given IP fans. The Senior Marketing Manager will support of the Head of Product in ensuring that the overall strategy is supported across the assigned brands, setting the business targets and lead collaboration with internal and external partners

Do you have what it takes?

• Preferably a Master’s degree or equivalent experience in a business or marketing-related field
• Extensive experience in marketing preferably in a global or regional role, business sense and a proven track record of communication development
• Experience in working with IP partners with ability to think strategically and convert strategy into action
• Collaboration, and Interpersonal Skills with a genuine desire to lead and inspire others. The ideal candidate will possess informal leadership qualities
• Results Oriented – Experienced in decision making, analytics, time management, and marketing innovation skills
• Consumer-centric with curiosity to try new things and evaluate business potential, turning findings into action
• Communication - Effective relationship builder and negotiator with demonstrated strong examples of collaboration and followership with a diverse group of team members and partners across multiple business areas, geographies and agency partners

#Li-Ml2

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect:

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

• Just imagine building your dream career.
• Then make it real.
• Join the LEGO® team today.