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Global Creative Director

LEGO Group.com

Office

Singapore Hub

Full Time

Job Description

Ready to shape the future of play? Join OLA - Our LEGO Agency as Global Creative Director, lead global campaigns that spark imagination and connect with the next generations.

This is a call for those who thrive on strategy and conception, who craft compelling stories through modern, eye-catching ads, campaigns, explore new channels to reach million childrens.

Core Responsibilities:

The Global Creative Director is a specialist role, with no direct reports, at OLA (Our LEGO Agency) and it will form part of the LEGO agency Global Creative LT, reporting into the VP, Head of Global Creative.

  • Drive creative excellence, and impact on business, by leading and making work on global creative platforms and innovation campaigns for the LEGO® Brand.
  • Specifically lead creative on business critical innovation projects – aimed at transforming the future of play - bringing to the table your experience with modern, tech-driven brands – and innovative, non-traditional marketing.
  • Elevate with your strategic thinking and your excellent work the creative output of the LEGO® Brand, always be on the lookout for modern creative solutions.
  • Direct, influence and elevate the work of team/teams – senior and junior.
  • Work with our Global VP, Head of Creative in producing and deploying 360 degrees communication across the globe.
  • Contribute with your though leadership to the innovation of the LEGO® Brand – help evolve and re-imagine at key touchpoints on different channels.
  • Engage with Senior Stakeholders across the LEGO Group to implement and evolve work.

Play your part in our team succeeding

Our LEGO Agency (OLA) is an organization that focuses on delivering best-in-class campaigns, insight driven & fit for purpose solutions across the LEGO group. The global development is driven out of The LEGO Groups headquarter in Billund, Denmark. Location wise OLA has got 5 main Hubs based in 4 main regions – CPH, AMS, EMEA, China & APAC.

Do you have what it takes?

  • Min 10 years of relevant experience with an integrated portfolio and relevant case-studies for innovation and global Brands.
  • A track-record of great, influential creative work and solutions, excellent work in the area of innovation.
  • Background in advertising with experience at advertising agencies or other creative companies.
  • Great communication and presentation skills, able to present to senior stakeholders.
  • Able to lead and craft conceptual advertising executions from brief to production.
  • Able to work in a fast-paced environment, managing multiple projects at a time.
  • Ability to collaborate effectively with multiple colleagues and also to lead teams.
  • Ability to prioritize, curious about learning, and growth attitude with self-motivated, driven, strategic-minded and a great teammate.
  • Experience in making work for modern, preferably global, brands, with multichannel campaigns
  • Has experience with managing multiple stakeholders, in multi-cultural environments

#Li-Jy2

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect:

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

  • Just imagine building your dream career.
  • Then make it real.
  • Join the LEGO® team today.

Global Creative Director

Office

Singapore Hub

Full Time

September 18, 2025

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LEGO Group

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