Analyst - Proposition and Customer Insights High Value.Marketing NG

Reports To: Manager - Proposition and Customer Insights High Value
Division: Marketing

Mission:

• Responsible for analyzing customer data and market trends to inform proposition development and optimization. 
• Work closely with cross-functional teams to develop customer-centric propositions that drive business growth.
• To implement, monitor and report on customer connection, usage and retention initiatives to drive achievement of business objectives for market segment of the consumer market.
• Analyst will support the Manager, HV Segment in the execution of the Segment’s strategy

Description:

• Ensures market penetration, growth and profitability through effective implementation of postpaid and segment strategies
• Manage and coordinate brand promotion, product launch and re-launch from end-to-end.
• Develop work implementation plan, ensuring it is in alignment with the business strategy of the segment.
• Maintain and build brand strength through advertising, media and any other marketing means, managing relationship with key media agencies 
• Manage and coordinate brand promotion, product launch and re-launch from end-to-end.
• Responsible for end-to-end implementation of operational strategy for acquisition & retention of postpaid customers via strategic and tactical interventions
• Prepares /compiles agreed periodic reporting for the attention of the Manager, High Value 
• Conduct frequent product testing for all products/tariff plans and resonating capabilities on the products
• Collaborate with CuS, S&D, Brands & Communication, finance, HR Learning & development etc. to ensure flawless execution of HV products and initiatives

Education:

• First degree in any relevant discipline 
• Fluent in English

Experience: 3 - 7 years’ experience in an area of specialization; with experience working with others

• At Least 2 to 3 years’ experience in segment management 
• Customer contact and understanding of customer behavior
• Marketing plans, advertising materials and product life cycle monitoring
• Experience in Telecommunications Industry/tech
• Experience in Project Management
• Proficient use of MS Office Suite (Excel, PowerPoint, Power BI, ERP)

We at MTN Nigeria Communications Plc (MTNN) are a purpose and value-led organization.

At MTN Nigeria, we believe that understanding our people’s needs and aspirations is key to creating experiences that delight you at work, every day. We are committed to fostering an environment where every member of our Y’ello Family is heard, understood, and empowered to live an inspired life.

Our values keep us grounded and moving in the right direction. Most importantly, they keep us honest. It is not something we claim to be - it is in our DNA.

As an organisation, we consider it our mission to create an exciting and rewarding place to work, where our people can be themselves, thrive in positivity and ignite their full potential. A workplace that boosts creativity and innovation, improves productivity, and ultimately drives meaningful results. A workplace that is built on relationships and achieving a purpose that is bigger than us. This is what we want you to experience with us!

Our commitments go beyond an organisational promise. It is in our leadership and managerial ethos to meaningfully partner with our employees, customers, and stakeholders with a vision to realise our shared goals. 

We are delighted that you consider us your career partner to make a mark in the world. We wish you a rewarding career.

Do you want to be a part of a mission that delivers a bold new digital world to Nigeria and Nigerians?

• Obsessions: How We Do It
• The behaviors that keep our culture strong and safe.
• 1. Light It Up!

Always Do This:

🔹 Bring all your heart and all your smarts to us.

Never Do This:

❌ Never doubt your value here or let anyone else do it. And never do it to anyone yourself.

2. Raise Your Hand. Speak Your Mind.

Always Do This:

🔹 Respectfully but firmly challenge any threat to what we stand for.

Never Do This:

❌ Never hesitate to tell the truth as you see it, to whoever you have to tell. And never cause others to fear telling you.

3. Collaborate. Don’t Isolate.

Always Do This:

🔹 Share what you know and respect what others can teach you.

Never Do This:

❌ Never think that you are great unless you help make others great too.

4. Things Always Get Better Here.

Always Do This:

🔹 Take your own steps forward to improve and strengthen us.

Never Do This:

❌ Never believe or cause others to believe that "not now" means "not ever."

Do you want to be a part of a mission that delivers a bold new digital world to Nigeria and Nigerians?

Then, join MTN Nigeria!

Welcome to our Y’ello Family, where our people are our most critical competitive assets.

If you are passionate about working for a brand that believes in YOU, invests in YOU, and delivers the best value to those we serve, then THIS is the place.

• Our Employee Value Proposition enables you to:
• 🟡 Work with meaning
• 🟡 Connect to develop
• 🟡 Thrive in positivity
• 🟡 Grow with purpose

Live Inspired.

It’s a great place to work! Take that bold step and apply today!

• Eligible Females and People with Disabilities are encouraged to apply.
• MTN Nigeria Communications Plc (MTN) does not and will never ask for payment of any kind from applicants in all MTN’s recruitment processes and stages such as job application, CV review, interview, meeting, and final processing of applications.
• MTN is not liable for fraudulent publication of job offers in MTN’s name or for the fraudulent use of MTN’s name in any manner whatsoever.

For whistle blowing and reporting fraudulent recruitment activities, contact us via MTNN.ForensicServices@mtn.com

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