Head of CRM Operations Sports (m/f/x)

Company Description

We are Tipico, Germany's leading sports betting provider and one of the most dynamic tech companies in the industry. We approach every challenge like a Championship match, with a mission to excite the arena and elevate the betting experience for every customer. Our culture is energetic and ambitious—we play as a team to win high, leave an impact, and commit to excellence. Fueled by our passion for the perfect product, we use the newest tech stack to get better every single day.

Job Description

The Head of CRM Operations is the strategist behind all regulatory and transactional CRM activities. Leading the way with continuous A/B testing and lifecycle optimisation, this role ensures every process and communication is fine-tuned to deliver a seamless, frictionless customer experience.

Working hand in hand with key stakeholders, the Head of CRM Operations within the Sports area, plays a vital role in shaping CRM strategies that not only meet compliance standards but also drive performance—making a direct impact on Tipico’s success.

At Tipico, we believe in owning our game. Are you ready to step onto the pitch, bring your best self, and become a champion? Then show us your game face – because we’re looking for a Head of CRM Operations Sports (m/f/x)  to join the team! 

• Your playing field
• Implement proactive CRM strategies by designing and executing a forward-looking sales strategy that leverages predictive models and data-driven insights to move from reactive to proactive customer engagement both on-site and off-site throughout the entire customer journey
• Oversee regulatory campaigns by managing all actions focused on compliance, monitoring KPIs such as KYC success rates and correctly submitted documentation (e.g., for SOW), and continuously optimising performance
• Enhance customer journeys by partnering with stakeholders to refine and optimise CRM user journeys, improving overall customer satisfaction, usability, and engagement
• Optimize team performance by boosting efficiency through automation, streamlining processes, and leveraging tools to enhance effectiveness and impact

Qualifications

Which skills you should bring to the pitch

• Education. Degree in Marketing, Data Analysis, or a related field
• Experience. 4+ years in a similar role, applying marketing and sales theories to CRM. Bonus points for experience in the German market
• Leadership. Proven people management skills with the ability to inspire, motivate, and develop a high-performing team
• Language. Fluent in spoken and written English. German is a plus, especially as we’re the #1 sports betting company in Germany
• Communication. You are a great communicator, with excellent presentation skills.
• Mindset. You’re a true playmaker, putting the customer at the center of every decision and taking ownership of your work from start to finish. Self-motivated and adaptable, you thrive in a fast-paced, high-stakes environment and see every challenge as a chance to score big. With a proactive, can-do attitude, you keep the team moving forward and help Tipico stay ahead of the game.

Additional Information

What We Offer:

• Established International Group. We have a solid foundation on which to grow.
• Personal and Professional Growth. We offer you opportunities to develop and grow to unlock your potential.
• Relocation Support. To make your move to Malta as smooth as possible.
• Competitive Package. We care for our employees, offering an indefinite  contract, competitive salary, insurance (private health, dental, private accident, sickness and life), and free parking.
• On-site childcare. We’ve got a game plan to support you and your 3+ year old kids.
• Sports Incentive. We want you to remain active and will subsidize a gym membership of your choice.
• Modern offices. Our very own Tipico tower provides an open-plan space with the latest technology.
• Events. Sponsored Charity and Team gatherings, we like to have fun together as one team and reinforce our connections.
• Supportive Environment. We believe in collaboration and working together  as a team but we also give importance to the uniqueness of each and every one of us.
• Think a career at Tipico is right for you? Apply now and join our dynamic team.
• If you have any questions or comments about this role, our Talent Acquisition team is happy to help you! Feel free to reach out to us on our social media channels.
• We look forward to your application!