Global Product Solutions and Operations Manager, Search Ads Agency & API
TikTok.com
Office
New York, New York, United States
Full Time
About the team
As the HQ Vertical Product Solutions and Operations Manager for Search Ads, you will be responsible for setting the go-to-market and product growth strategy for agency partners and platform partners. The activations include both TikTok Ads Manager and API integrations. You will partner closely with the product team and regional teams to develop the overall strategic direction and assess key gaps in our Search Ads offering.
You will use your experience and technical knowledge working with the Search Ads product team to develop the strategy, bring together cross-functional stakeholders to execute your plans and align senior product leadership around those plans. You understand market trends, the competitive landscape, agency ecosystem and have experience applying those to positively influence advertisers, agencies, and other cross-functional partners.
Responsibilities:
- Lead and consolidate market assessment, quantitative analysis and qualitative feedback, represent agency partners across all regions internally with PM and Engineering teams, and define the go-to-market and product growth strategy for TikTok's ever-evolving Search Ads product.
- Partner closely with regional counterparts, sales teams, and other key stakeholders, to deeply understand pain points, form business requirements, and prioritize solutions to influence the direction of product development.
- This individual must demonstrate a strong understanding of the broader advertising ecosystem as it pertains to Search Ads and the competitive landscape to develop strategic positioning and provide product feedback.
- You will be instrumental in setting and owning the product growth target by for agency and API, and ensuring flawless execution and operations against the strategy.
- Support alpha and beta programs for our Search Ads solutions and new features for agency partners and platform partners.
- Communicate the value proposition of new products to agency stakeholders and ensure that effective collateral and packages are created.
- Support agency pitching, account deep dive, workshop and T2T for large clients and agency partners.
- Drive product adoption and usage rates by supporting key market strategy and effective product support.
- Build an understanding of the most nascent TikTok Search Ads solutions and leverage these products to achieve customer goals.
As the HQ Vertical Product Solutions and Operations Manager for Search Ads, you will be responsible for setting the go-to-market and product growth strategy for agency partners and platform partners. The activations include both TikTok Ads Manager and API integrations. You will partner closely with the product team and regional teams to develop the overall strategic direction and assess key gaps in our Search Ads offering.
You will use your experience and technical knowledge working with the Search Ads product team to develop the strategy, bring together cross-functional stakeholders to execute your plans and align senior product leadership around those plans. You understand market trends, the competitive landscape, agency ecosystem and have experience applying those to positively influence advertisers, agencies, and other cross-functional partners.
Responsibilities:
- Lead and consolidate market assessment, quantitative analysis and qualitative feedback, represent agency partners across all regions internally with PM and Engineering teams, and define the go-to-market and product growth strategy for TikTok's ever-evolving Search Ads product.
- Partner closely with regional counterparts, sales teams, and other key stakeholders, to deeply understand pain points, form business requirements, and prioritize solutions to influence the direction of product development.
- This individual must demonstrate a strong understanding of the broader advertising ecosystem as it pertains to Search Ads and the competitive landscape to develop strategic positioning and provide product feedback.
- You will be instrumental in setting and owning the product growth target by for agency and API, and ensuring flawless execution and operations against the strategy.
- Support alpha and beta programs for our Search Ads solutions and new features for agency partners and platform partners.
- Communicate the value proposition of new products to agency stakeholders and ensure that effective collateral and packages are created.
- Support agency pitching, account deep dive, workshop and T2T for large clients and agency partners.
- Drive product adoption and usage rates by supporting key market strategy and effective product support.
- Build an understanding of the most nascent TikTok Search Ads solutions and leverage these products to achieve customer goals.
Global Product Solutions and Operations Manager, Search Ads Agency & API
Office
New York, New York, United States
Full Time
September 17, 2025