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Publisher Manager - News, DACH

TikTok.com

Office

Berlin, Berlin, Germany

Full Time

The German Publisher Management Team helps leading media partners in the DACH region thrive on TikTok. We focus on three key verticals: Entertainment (TV broadcasters, film studios, streamers and more), Sports (broadcasters, leagues and clubs across multiple disciplines), and News (national and local newspapers, digital outlets, and broadcasters).
Our mission is to empower media organizations to bring their best stories to TikTok’s community, enriching the platform with diverse content.

As part of the Operations Department, we support TikTok’s broader goal of diversifying the content ecosystem and driving publisher and creator success. To achieve this, we work closely with cross-functional teams such as Product, Business Development, Global Business Solutions, Communications, or Legal. As part of a truly global team, we work hand in hand with colleagues across regions to align strategies, share best practices, and build programs that strengthen TikTok’s role as a trusted partner for media publishers worldwide.

Responsibilities
- Build and nurture trusted relationships with leading news publishers in the German-speaking region — including TV broadcasters, online outlets, and national/local newspapers — driving their success and growth on TikTok.
- Develop and execute long-term strategies that position TikTok as important platform for news publishers.
- Act as the local-market compass for global partnerships and product teams: gather and translate publisher feedback into actionable insights that shape TikTok’s product strategy.
- Collaborate with Central, Regional, and Local teams to align account management, business reviews, and growth strategies, ensuring strong and consistent outcomes.
- Support negotiations for content acquisition and onboard new publishers, expanding content diversity and enhancing the user experience.
- Enable partners to fully adopt TikTok’s features and tools, driving engagement, content performance, and business impact.
- Engage and support publishers at scale through community management and efficient communication channels.

Publisher Manager - News, DACH

Office

Berlin, Berlin, Germany

Full Time

September 16, 2025

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TikTok